<p>Robert Half is helping our client find an experienced and dynamic <strong>Marketing Manager</strong> to lead the planning and execution of marketing efforts. The Marketing Manager will spearhead strategies to elevate brand presence, drive growth across various channels, and support overall business goals. This role involves overseeing campaigns, product launches, partnerships, and digital initiatives while managing a small team and working collaboratively across departments.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Strategic Planning</strong>: Develop and execute annual marketing strategies, campaigns, and budgets that align with business objectives.</li><li><strong>Brand Management</strong>: Ensure consistent and impactful brand messaging across channels and customer touchpoints.</li><li><strong>Digital Leadership</strong>: Oversee website and online store management, as well as digital content and e-commerce growth initiatives.</li><li><strong>Campaign Development</strong>: Lead multi-channel marketing campaigns (e.g., digital, print, social media, and email) to strengthen engagement and drive sales.</li><li><strong>Product Launches</strong>: Strategize and execute plans for impactful market entries for new products.</li><li><strong>Partnerships</strong>: Build relationships with media outlets, influencers, ambassadors, and affiliates to boost brand visibility.</li><li><strong>Events Management</strong>: Coordinate trade shows, exhibitions, and dealer events in partnership with the sales team.</li><li><strong>Team Leadership</strong>: Manage and mentor a small team, cultivating a growth-oriented, high-performance culture.</li><li><strong>Analytics & Reporting</strong>: Track and analyze marketing performance, using data insights to enhance strategy and maximize return on investment (ROI).</li><li><strong>Cross-Functional Collaboration</strong>: Partner with sales, product teams, and other business stakeholders to align marketing efforts with organizational goals.</li></ul><p><br></p>
<p>Are you a creative and results-driven marketer with a knack for planning innovative campaigns and collaborating with influencers, creators, and agencies? We are looking for a <strong>Marketing Manager</strong> on behalf of a client – a growing, entrepreneurial brand in the retail and consumer space. If you’re ready to lead dynamic marketing initiatives, manage content creation, grow engaged online communities, and drive measurable results, this role offers exciting growth potential and an excellent team culture.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><strong>Marketing Campaigns & Activations:</strong></p><ul><li>Plan and execute multi-channel marketing campaigns across digital, influencer, PR, and retail channels.</li><li>Organize in-store events and activations to boost foot traffic and build buzz, especially at the Espro Coffee Bar.</li><li>Collaborate with creative agencies to ensure campaigns are on-brand and impactful.</li></ul><p><strong>Influencer Partnerships & Social Media Content:</strong></p><ul><li>Build relationships with Toronto-based influencers and creators.</li><li>Manage and oversee content creation for platforms like TikTok, Instagram, and YouTube.</li><li>Tie all content initiatives to key performance metrics such as sales, engagement, and community growth.</li></ul><p><strong>Public Relations & Earned Media:</strong></p><ul><li>Drive PR outreach and manage external agency relationships.</li><li>Secure media coverage in lifestyle, food & beverage, and design sectors.</li><li>Track and report PR outcomes and their integration into overall performance.</li></ul><p><strong>Social Media & Community Management:</strong></p><ul><li>Oversee the brand’s social media accounts, grow followers, and foster engaged communities.</li><li>Produce consistent, high-quality creative content in collaboration with agencies and freelancers.</li><li>Respond to audience feedback and monitor engagement metrics.</li></ul><p><strong>Reporting & Analytics:</strong></p><ul><li>Provide clear weekly/monthly reports on campaign performance and ROI, tracking key KPIs across digital, social, PR, and retail initiatives.</li></ul><p><br></p><p><br></p>
<p>Are you a bilingual (French/English) marketing and communications professional with a strategic mindset and polished communication skills? We are seeking a <strong>Senior Manager, Corporate Marketing & Communications</strong> for our client, a leading provider in the health benefits management industry. This role will oversee corporate marketing and communications programs to strengthen brand positioning, engage stakeholders, and establish the organization as a recognized thought leader in its sector. If you thrive in dynamic environments, can lead small teams, and are adept at both strategy and execution, this role might be the right fit for you.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>External Communications</strong></p><ul><li>Work with the Chief Administrative Officer (CAO) to develop strategic marketing and communication programs.</li><li>Collaborate with Senior Leadership teams in Canada and the US to identify and drive initiatives positioning the company as an industry innovator.</li><li>Develop and execute strategies for digital and social media to enhance employee engagement, leadership messaging, and brand presence.</li><li>Lead the creation and implementation of marketing and communications strategies for advertising, branding, events, government relations, media relations, and public speaking opportunities.</li><li>Support and serve as a backup contact for Canadian media relations.</li><li>Oversee the departmental budget and produce monthly forecasts.</li></ul><p><strong>Marketing Communications & Programs</strong></p><ul><li>Manage corporate and brand communication efforts, including internal and external messaging.</li><li>Handle media and public relations activities, including content writing, presenting, creating speeches, and working with stakeholders.</li><li>Oversee corporate social media accounts and digital marketing strategies.</li><li>Manage website content, branding initiatives, and re-branding efforts.</li><li>Plan and execute strategies for in-person conferences and key events.</li></ul><p><br></p><p><br></p>
<p><strong>Ontario Sales Manager – Home Improvement Sector</strong></p><p>We are seeking a <strong>dynamic and experienced Sales Manager</strong> to lead and grow a high-performing sales team across Ontario. This role offers the opportunity to shape strategy, drive revenue, and make a real impact in the home improvement industry.</p><p><strong>Key Responsibilities</strong></p><p><strong>Leadership & Management</strong></p><ul><li>Recruit, mentor, and manage a team of Account Managers and Business Development Representatives.</li><li>Set weekly/monthly KPIs and coach the team to exceed targets (calls, appointments, partner sign-ups, revenue contribution).</li><li>Provide ongoing training, ride-alongs, and development to build a high-performance sales culture.</li><li>Ensure smooth collaboration between Sales, Marketing, and Partner Success teams.</li></ul><p><strong>Sales & Business Development</strong></p><ul><li>Lead by example with active prospecting, cold outreach, and relationship building.</li><li>Drive partner acquisition in the HVAC, roofing, windows, siding, and solar markets.</li><li>Manage the full sales cycle for strategic accounts — from lead generation through contract execution.</li><li>Develop and execute territory sales strategies that deliver measurable results.</li></ul><p><strong>Marketing & Lead Generation Support</strong></p><ul><li>Oversee outbound marketing campaigns in the region (email, events, social outreach).</li><li>Provide feedback on messaging, collateral, and dealer-facing promotions.</li><li>Monitor and report on campaign performance, ensuring alignment with sales objectives.</li></ul><p><strong>Performance Management</strong></p><ul><li>Track team performance against KPIs using CRM and reporting tools.</li><li>Deliver monthly/quarterly performance updates to senior leadership.</li><li>Recommend process improvements and new initiatives to accelerate growth.</li></ul><p><br></p>
<p>We’re looking for a sharp, strategic, and highly adaptable <strong>Digital Marketing Manager – Paid Media</strong> to lead the execution of digital strategies across a range of paid channels, with a strong focus on driving B2C conversions and business growth. This role blends performance marketing expertise with cross-functional collaboration and strategic communication.</p><p><br></p><p>You'll manage campaign execution from strategy through launch, work closely with internal stakeholders to bring client and business goals to life, and continuously optimize to deliver measurable impact. This role requires someone who can think analytically, act quickly, and communicate clearly—without relying on marketing jargon. </p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead the strategy, planning, execution, and optimization of paid media campaigns across platforms like Google Ads, Meta, Reddit, and more.</li><li>Drive B2C performance outcomes—especially focused on conversions, ROAS, and growth KPIs.</li><li>Translate high-level campaign objectives into clear, executable strategies with measurable impact.</li><li>Collaborate with cross-functional internal teams (Project Management, Creative, Analytics, and occasionally Senior Leadership) to align on campaign strategy, timelines, and deliverables.</li><li>Help set up landing pages and ensure campaign launch readiness with the right tracking, assets, and messaging.</li><li>Work closely with the Project Management team to support client-facing communication and ensure that changes or optimizations are clearly understood and aligned with broader business goals.</li><li>Occasionally engage in client-facing discussions to support paid media strategies or requests (e.g., expanding into Reddit or a new platform).</li><li>Build and maintain campaign dashboards using Google Data Studio, using internal and platform data to track performance and guide strategic decisions.</li><li>Communicate campaign performance and optimization strategy to stakeholders in clear, actionable language—not just marketing speak.</li></ul><p><br></p>
<p>We are looking for an experienced <strong>Senior Financial Analyst or Finance Manager to oversee FP& A </strong>- financial planning, analysis, and reporting for our sales and marketing initiatives. In this short-term contract role, you will play a pivotal part in managing budgets, improving financial processes, and serving as a key business partner to the sales leadership team. This position is based in Toronto, Ontario, and offers an opportunity to lead a team while driving meaningful financial insights and strategies.</p><p><br></p><p><strong><u>PLEASE NOTE: CPG (Consumer Packaged Goods) industry experience is a must for this role.</u></strong></p><p><br></p><p><strong>Contract length - 3 mon with immediate start date.</strong></p><p><strong>Location - 5 days onsite, downtown Toronto.</strong></p><p><br></p><p>Responsibilities:</p><p>• Lead the monthly forecasting process, ensuring discussions and reconciliations are conducted effectively and on time.</p><p>• Oversee the annual budgeting process, ensuring accuracy and alignment with organizational objectives.</p><p>• Redesign and implement promotional approval processes to maintain strict control over spending and improve efficiency.</p><p>• Provide financial leadership to sales teams by coaching them on financial acumen and resolving challenges to achieve shared goals.</p><p>• Deliver detailed monthly performance reports and analyses to support decision-making and cost management.</p><p>• Serve as a financial advisor on sales initiatives, including retailer expansion strategies and promotional calendars, ensuring risks and opportunities are properly evaluated.</p><p>• Review and provide recommendations on investment appraisals and other financial proposals.</p><p>• Work closely with a team of Sales Finance Analysts, fostering collaboration and growth.</p><p>• Support month-end reporting requirements and recommend improvements to current operating procedures.</p><p>• Lead special projects and ad hoc financial analyses as required.</p>
<p><strong>The Company</strong></p><p>Our client in the hospitality industry is looking for a Content Analyst for a 6 month contract. The Content Analyst will work full time in the downtown Toronto office 5 days a week. Located near TTC subway stations or accessible through The Path, approximately a 10 minute walk from Union Station.</p><p><br></p><p><strong>The Position</strong></p><p>The Content Analyst will be focusing on supporting content operations across digital platforms, with a primary emphasis on managing and analyzing web content.</p><p><br></p><p>Responsibilities:</p><ul><li>Manage and update digital content using Content Management Systems (CMS), ensuring accuracy and alignment with branding guidelines.</li><li>Collaborate with cross-functional teams to support eCommerce, digital marketing campaigns, and other content updates</li><li>Analyze content performance data where applicable and provide insights or recommendations for improvements.</li><li>Collaborate with content creators, designers, and developers to gather required assets and information.</li><li>Ensure all content is optimized for digital display, responsive across devices, and follows SEO and accessibility best practices.</li><li>Conduct quality assurance checks to ensure accuracy, broken links, and formatting consistency.</li></ul>
<p>The Marketing Specialist will be responsible for developing and executing comprehensive digital and creative marketing strategies to support the company’s growing and exciting real estate development projects. This role requires a versatile, hands-on marketer with expertise in both digital marketing and creative brand development. The ideal candidate will be able to work with marketing agencies, interior designers and other vendors to ensure all development projects and sales launches flow seamlessly. The ideal candidate will have knowledge on how to project manage marketing campaigns related to presentation centre launches, real estate floor plans, brand awareness campaigns, social media, content strategy and content creation and marketing collateral with the help of agencies and have very strong attention to detail paired with the ability to work with different stakeholders and teams. </p><p> </p><p><strong>Key Responsibilities:</strong></p><p><strong>Digital Marketing Execution:</strong></p><ul><li>Work closely with internal and external teams such as: interior designers, digital esigners, landscapers, marketing agencies and other stakeholders in the real estate development sector</li><li>Develop and implement social media and digital marketing campaigns for real estate projects, including paid search, social media, email, content marketing and brand awareness</li><li>Oversee the design and execution of presentation centres, ensuring they reflect the quality and aesthetic of the project.</li><li>Strong project management and project ownership skills </li><li>Manage and optimize SEO/SEM strategies, Google Ads, and other digital channels to drive lead generation and engagement </li><li>Drive brand awareness through traditional methods as well such as contests, events, festivals, conferences, etc. </li><li>Oversee the company website and project microsites, ensuring content is up to date and engaging.</li><li>Monitor progress of multiple campaigns, keep deadlines on track, communicate obstacles and proactively propose solutions to overcome them </li><li>Collaborate with internal and external designers/agencies to create high-quality brochures, floor plans, signage, and presentation centre assets </li><li>Ensure accuracy of room dimensions, layouts, and project details in all marketing materials.</li><li>Write blog posts, email campaigns, and building content based on keyword research and hashtag research and research on competitors with notice of ongoing trends </li><li>Coordinate the delivery of project signage, banners, and promotional materials.</li><li>Manage relationships with external vendors, agencies, and partners.</li><li>Stay up to date on real estate market trends, competitor activities, and best practices.</li></ul><p> </p><p><br></p>
<p>We are looking for a skilled E-Commerce Specialist to join our client's team. This 6-month contract (remote) position focuses on enhancing our client's presence on Amazon and other e-commerce platforms, driving sales growth, and ensuring their digital content is competitive and engaging. The ideal candidate will collaborate with cross-functional teams to improve product visibility and optimize online strategies within the manufacturing industry.</p><p><br></p><p>Responsibilities:</p><p>• Analyze and create competitive charts for the Canadian Amazon product assortment, following established structures.</p><p>• Regularly review and update Amazon product pages to identify gaps and opportunities in key categories.</p><p>• Conduct audits of competitor A+ content, including videos, images, and written materials, to enhance our own content strategy.</p><p>• Collaborate with creative teams to design and implement updated content, ensuring it is effectively uploaded to relevant platforms.</p><p>• Monitor and manage content using Content Management Systems (CMS) such as Salsify and internal image banks.</p><p>• Develop strategies to improve product visibility and sales performance on Amazon and other retailer systems.</p><p>• Work closely with marketing and sales teams to align e-commerce initiatives with broader business goals.</p><p>• Utilize tools like Adobe Photoshop and Illustrator to create visually appealing content for digital platforms.</p><p>• Provide insights on digital trends and opportunities to maintain competitiveness in the e-commerce space.</p><p>• Ensure compliance with best practices for online content deployment and management.</p>
