<p>Are you a marketing leader with experience in marketing and a passion for driving results? Our client seeks a hands-on, full-time Marketing Manager to guide strategy, execute campaigns, and oversee marketing operations for their regional business, while also working with the global marketing team. This position is a digital marketing generalist, leading top and bottom funnel marketing initiatives, with ROI in mind. This individual will manage 1 Marketing Specialist and be tasked with growing our client’s new and existing product portfolio.</p><p> </p><p>This role is an in-office position, 5x per week in office in Mississauga with 1-2x annual travel to the US. </p><p> </p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and execute marketing strategies that support brand awareness and digital lead generation</li><li>Collaborate with sales and other departments to align efforts and create impactful top of funnel and bottom of funnel marketing programs</li><li>Oversee updates and maintenance of the company’s Canadian website</li><li>Manage marketing budgets, timelines, and deliverables to ensure projects are completed on time and within scope</li><li>Analyze marketing performance and present key metrics and recommendations to management</li><li>Manage a 1 Marketing Specialist and provide them with mentorship, training, support, and performance management </li><li>Ensure effective internal and external communications supporting marketing initiatives</li><li>Partner with external agencies for digital ad campaigns and paid advertising </li><li>Manage a marketing budget of 300K annually </li><li>Occasional travel required, including 1–2 trips per year to the US</li></ul>
<p>Are you a creative, results-driven marketer passionate about delivering memorable campaigns and building influential partnerships? Our client—a fast-growing, entrepreneurial brand in the retail and consumer space—is seeking a dynamic <strong>Marketing Manager</strong> to elevate their brand presence, drive community engagement, and accelerate business growth.</p><p><br></p><p><strong>Why Join?</strong></p><ul><li>Thrive in an entrepreneurial and collaborative environment with a supportive, drama-free culture.</li><li>Work alongside talented international teams across Belgium, Hong Kong, Brazil, India, and more.</li><li>Enjoy employee discounts on premium products and beverages.</li><li>Unlock career growth opportunities within a globally recognized brand.</li></ul><p><strong><u>Key Responsibilities</u></strong></p><p><strong>Multi-Channel Marketing Leadership</strong></p><ul><li>Strategize and execute integrated marketing campaigns across digital, influencer, PR, and retail platforms.</li><li>Drive brand engagement by planning in-store events and high-impact activations, especially at the flagship Espro Coffee Bar.</li><li>Collaborate with creative agencies to ensure campaigns are innovative, on-brand, and results-focused.</li></ul><p><strong>Influencer & Social Media Partnerships</strong></p><ul><li>Cultivate and manage relationships with Toronto’s top influencers and creators.</li><li>Oversee original content production for TikTok, Instagram, YouTube, and emerging platforms.</li><li>Ensure all content initiatives are connected to clear KPIs—including sales, engagement, and audience growth.</li></ul><p><strong>Public Relations & Earned Media</strong></p><ul><li>Lead external PR agency relationships and build awareness via proactive media outreach.</li><li>Secure earned coverage in lifestyle, food & beverage, and design publications.</li><li>Integrate PR outcomes with overall marketing dashboards and report on impact.</li></ul><p><strong>Community Management & Content Creation</strong></p><ul><li>Oversee the brand’s social media profiles—driving follower growth, fostering community engagement, and maintaining a vibrant brand voice.</li><li>Guide content creation with agencies and freelancers, ensuring quality and consistency.</li><li>Monitor feedback, engage with the audience, and track performance metrics.</li></ul><p><strong>Performance Reporting & Analytics</strong></p><ul><li>Deliver clear, actionable weekly and monthly reports on campaign performance and ROI.</li><li>Monitor KPIs across all channels to inform marketing strategy and continuous improvement.</li></ul><p><br></p>
<p>Are you a visionary marketing leader ready to shape the global identity of a renowned organization undergoing dynamic transformation? This executive-level opportunity invites you to lead corporate marketing operations across North America, Asia, and Europe, guiding a respected industry name through a bold rebranding and digital evolution.</p><p> </p><p><strong>The Opportunity:</strong></p><p>Join a forward-thinking team as the Director of Corporate Marketing, reporting directly to the CEO. You’ll manage a global corporate marketing function, lead a small team of specialists, and collaborate closely with leadership to craft and execute a comprehensive rebranding and digital communications strategy. Your work will reshape how the organization is perceived by investors, analysts, customers, and employees—elevating the brand narrative and digital footprint worldwide.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Corporate Rebranding & Positioning:</strong></li><li><strong> </strong>Lead the development and rollout of a new brand identity, messaging framework, and visual direction to reflect the company’s evolution across diverse sectors. Conduct market research and stakeholder analysis to inform strategic brand positioning.</li><li><strong>Global Digital Communication Strategy:</strong></li><li><strong> </strong>Overhaul and modernize the organization’s online presence, including the corporate website and digital channels. Create and maintain a centralized content strategy for web, social media, email, and intranet platforms. </li><li><strong>Corporate Marketing & Communications:</strong></li><li><strong> </strong>Spearhead corporate marketing initiatives such as annual reports, press releases, and executive communications. Collaborate with Investor Relations to clarify and promote the group’s diversified business model. Act as the primary ambassador and guardian for brand standards within the organization.</li><li><strong>Team Leadership & Change Management:</strong></li><li><strong> </strong>Build and empower a high-performing, agile corporate marketing team. Align and educate regional and business unit marketing teams on brand and digital best practices. </li><li><strong>Measurement & Optimization:</strong></li><li><strong> </strong>Define key metrics for brand health, digital engagement, media coverage, and stakeholder perception. Use analytics to track performance, refine strategies, and provide insights to senior leadership.</li></ul><p><strong> What’s Offered:</strong></p><ul><li>High-visibility executive role shaping the future direction of an iconic organization.</li><li>Opportunity to lead a transformative, global rebranding initiative.</li><li>Competitive salary, performance bonuses, and comprehensive benefits.</li><li>Flexible work arrangements, with a base in Burnaby, Canada.</li></ul><p><strong> </strong></p><p><br></p>
