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Product Manager

Product Manager Job Description

A Product Manager is a dynamic leader responsible for the strategy, roadmap, and feature definition of a product or product line. This role involves deeply understanding market needs and customer problems, translating insights into a compelling product vision, and guiding cross-functional teams through the entire product lifecycle from ideation to launch and iteration. The Product Manager balances business objectives, technical feasibility, and user experience to deliver successful products that drive value and meet market demand. This position demands strong strategic thinking, exceptional communication skills, and a proven ability to manage diverse stakeholders. Typically, 5-8 years of progressive experience in product management is required. A Bachelor's Degree in Business, Computer Science, Engineering, or a related field is essential, with relevant product management certifications preferred. A keen understanding of Canadian market needs and competitive landscapes is a key asset.

Typical product manager duties:

Define and articulate a clear product vision, strategy, and roadmap.Gather, analyze, and prioritize product requirements from various stakeholders.Translate business needs into detailed specifications for development teams.Lead cross-functional teams (e.g., engineering, design, QA) through the product development lifecycle.Plan and execute successful product launches and post-launch iterations.Monitor product performance using key metrics and user feedback.Conduct market research, competitive analysis, and stay informed on industry trends.Act as the primary advocate for the product both internally and externally.

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Salary for Product Manager
79750 - 116500
Low
79750
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
96750
The candidate has moderate experience in the role, meets most requirements or has equivalent transferrable skills, and may also have relevant certifications.
High
116500
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 156750 188750 212500 VP of Marketing 142500 161500 174750 Marketing Director 112250 135500 156750 Marketing Manager 86500 101250 111000 Marketing Specialist 60000 66750 74250 Marketing Coordinator 52250 63500 70750 Marketing Analytics Manager 95500 105750 117500 Marketing Analytics Specialist 65000 82500 97000 Media Manager 89750 97500 107500 Product Marketing Manager 72000 93750 115250 Project Manager – Marketing and Creative 75500 95750 107500 Demand Generation Manager 82750 93500 104500 Media Buyer 59000 71750 87000 Media Planner 53250 61500 71250 Brand Manager 76750 93750 113500 Event Manager 56000 69500 79750 Event Coordinator 49000 57000 65250 Communications Director 112750 136000 157250 Communications Manager 92000 106250 120500 Communications Specialist 58500 70000 80250 Public Relations Director 113500 126250 139750 Public Relations Manager 91250 100250 118250 Public Relations Specialist 58500 69750 80000

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.