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Performance Marketing Manager in Dallas, TX

Performance Marketing Manager job description

Performance marketing managers drive customer acquisition and revenue growth through data-driven digital marketing strategies. This role is responsible for managing paid media campaigns, optimizing performance across channels and analyzing key metrics to maximize ROI. Performance marketing managers collaborate with cross-functional teams to align marketing efforts with business goals and ensure consistent brand messaging.

Typical performance marketing manager duties:

Plan, execute and optimize paid media campaigns across search, social, display and affiliate channelsMonitor campaign performance and adjust strategies to improve conversion rates and ROIConduct A/B testing and analyze user behavior to inform targeting and creative decisionsCollaborate with creative, content and product teams to develop high-performing ad assetsManage budgets, forecasts and reporting for all performance marketing initiativesUse analytics tools to track KPIs, generate insights and present findings to stakeholdersIdentify growth opportunities and emerging platforms to expand reach and engagementEnsure campaigns align with brand guidelines, compliance standards and business objectives

Looking for a performance marketing manager or a performance marketing manager job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a performance marketing manager.Search performance marketing manager openings and apply now or submit your resume to be considered for opportunities that match your experience.
A/B testing
AI marketing tools
Answer engine optimization (AEO) and SEO
Business planning and forecasting
Customer acquisition
Customer experience
Data-driven insights
Digital advertising
Display media
Integrated campaigns
Marketing analytics
Shopper marketing tools
Salary for Performance Marketing Manager in Dallas, TX

87780 - 153045

Low
87780
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
119985
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
153045
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 122265 137655 160740 Marketing Analytics Specialist 83220 100890 126255 Digital Strategist 108870 128250 151050 Growth Marketing Manager 106875 126540 157320 Demand Generation Manager 104310 123120 147915 E-Commerce Marketing Manager 104880 121980 147345 Digital Marketing Manager 94335 118275 134520 Digital Marketing Specialist 68400 80370 96330 Digital Project Manager 88920 114000 132810 Email Marketing Manager 83220 104310 126540 Email Marketing Specialist 61275 76380 88065 Marketing Automation Specialist 83505 98040 117420 SEO Specialist 77235 89490 103740 Paid Search Specialist 74100 87780 99750

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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