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Marketing Manager in Paramus, NJ

Marketing Manager Job Description

A marketing manager is responsible for overseeing the promotion of a company’s brand, and for developing and executing successful marketing strategies that build awareness of the company’s products or services. This professional may manage marketing for a range of products or specialize in a particular product or service, depending on the size of the organization. Marketing managers evaluate previous marketing campaigns, initiate market research, and develop and implement new campaigns. Candidates should have experience in online marketing and social media strategy. A degree in marketing or business administration is often required.

Typical marketing manager duties:

Developing and deploying marketing campaigns through media, advertising and social media channelsOverseeing internal marketing teams, promotional messaging and products, and ensuring they meet brand guidelinesManaging the annual marketing budget, allocating funds, and reporting on the performance of strategies and campaigns

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Salary for Marketing Manager in Paramus, NJ

115520 - 163200

Low
115520
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
138240
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
163200
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 218240 261440 318400 Vice President of Marketing 189120 222080 253760 Marketing Director 139200 169280 210560 Product Manager 118720 152640 178240 Product Marketing Manager 114880 144640 175360 Marketing Coordinator 64320 79680 96960 Brand Manager 103360 123520 147840 Project Manager 88960 105600 128000 Customer Experience Marketing Manager 76480 96000 114880 Market Researcher 75520 93760 115200 Media Director 124160 150080 175360 Media Buyer 78720 90880 110400 Media Planner 77120 89600 107520 Communications Manager 99520 116800 134400 Communications Specialist 69760 82240 99840 Event Manager 71680 88000 108160 Event Coordinator 56320 65280 76480

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.