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Marketing Director in San Jose, CA

Marketing Director job description

The marketing director is part analyst, part strategist and part manager. This professional supervises a marketing team responsible for developing promotional communications strategy and materials for a company or product. The marketing director’s role can vary depending on a company’s needs and the industry focus, but generally, it centers on managing the marketing process from research and planning to execution and analysis. Duties may also include overseeing the operation of a company’s website or email marketing program and reviewing analytics. This position requires excellent communication, analytical and managerial skills. An MBA is often preferred, as is 5 to 10 years of applicable experience.

Typical marketing director duties:

Preparing short- and long-term marketing plans, including promotional calendars and programs, developing pricing policies and setting budgetsDirecting marketing messaging activities and ensuring marketing programs align with public relations initiativesTracking and evaluating the results of marketing campaigns and identifying opportunities to drive improvement and grow target market share

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Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a marketing director.Search marketing director openings and apply now or submit your resume to be considered for opportunities that match your experience.

Salary for Marketing Director in San Jose, CA

145530 - 220770

Low
145530
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
177540
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
220770
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

 Job title Low Mid High Chief Marketing Officer 227700 274560 330990 Vice President of Marketing 198330 232320 267300 Product Manager 125730 161370 187770 Product Marketing Manager 122100 152790 184800 Marketing Manager 120120 143880 169950 Marketing Coordinator 67320 82830 100980 Brand Manager 108240 129690 155100 Marketing Project Manager 93720 111210 134640 Market Researcher 78870 99000 121770 Media Director 129030 156090 182160 Media Buyer 84810 95370 115500 Media Planner 80520 93720 112200 Communications Manager 103950 122430 141570 Communications Specialist 72930 86130 104610 Event Manager 74910 93060 114180 Event Coordinator 59400 68970 80850

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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