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Marketing Director in Cincinnati, OH

Marketing Director job description

The marketing director is part analyst, part strategist and part manager. This professional supervises a marketing team responsible for developing promotional communications strategy and materials for a company or product. The marketing director’s role can vary depending on a company’s needs and the industry focus, but generally, it centers on managing the marketing process from research and planning to execution and analysis. Duties may also include overseeing the operation of a company’s website or email marketing program and reviewing analytics. This position requires excellent communication, analytical and managerial skills. An MBA is often preferred, as is 5 to 10 years of applicable experience.

Typical marketing director duties:

Preparing short- and long-term marketing plans, including promotional calendars and programs, developing pricing policies and setting budgetsDirecting marketing messaging activities and ensuring marketing programs align with public relations initiativesTracking and evaluating the results of marketing campaigns and identifying opportunities to drive improvement and grow target market share

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Salary for Marketing Director in Cincinnati, OH

112455 - 170595

Low
112455
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
137190
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
170595
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 175950 212160 255765 Vice President of Marketing 153255 179520 206550 Product Manager 97155 124695 145095 Product Marketing Manager 94350 118065 142800 Marketing Manager 92820 111180 131325 Marketing Coordinator 52020 64005 78030 Brand Manager 83640 100215 119850 Marketing Project Manager 72420 85935 104040 Market Researcher 60945 76500 94095 Media Director 99705 120615 140760 Media Buyer 65535 73695 89250 Media Planner 62220 72420 86700 Communications Manager 80325 94605 109395 Communications Specialist 56355 66555 80835 Event Manager 57885 71910 88230 Event Coordinator 45900 53295 62475

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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