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Email Marketing Manager in Midland, TX

Email Marketing Manager job description

The email marketing manager oversees all aspects of a company’s email outreach and may report directly to the marketing director. Responsibilities for this data-driven and results-oriented role include designing and implementing direct email marketing campaigns, optimizing existing email experiences, and expanding into new areas as opportunities emerge. Candidates for this position need significant experience working with marketing technology platforms and customer relationship management (CRM) systems and the ability to create engaging content.

Typical email marketing manager duties:

Identifying target audiences and growing and maintaining email lists and databases for lead generationEnsuring the quality of all email communications, developing new templates, and upgrading existing templates with graphics and personalizationAnalyzing the performance of email campaigns, making improvements as needed and reporting on sales revenue generated from these efforts

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Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire an email marketing manager.Search email marketing manager openings and apply now or submit your resume to be considered for opportunities that match your experience.
A/B testing
AI marketing tools
Audience segmentation
CRM software proficiency
Customer journey mapping
Database management
Digital content creation
Email marketing tools
Integrated campaigns
Marketing automation platforms
Personalization
Web traffic analytics
Salary for Email Marketing Manager in Midland, TX

78840 - 119880

Low
78840
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
98820
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
119880
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 115830 130410 152280 Marketing Analytics Specialist 78840 95580 119610 Digital Strategist 103140 121500 143100 Growth Marketing Manager 101250 119880 149040 Demand Generation Manager 98820 116640 140130 E-Commerce Marketing Manager 99360 115560 139590 Performance Marketing Manager 83160 113670 144990 Digital Marketing Manager 89370 112050 127440 Digital Marketing Specialist 64800 76140 91260 Digital Project Manager 84240 108000 125820 Email Marketing Specialist 58050 72360 83430 Marketing Automation Specialist 79110 92880 111240 SEO Specialist 73170 84780 98280 Paid Search Specialist 70200 83160 94500

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.