Digital Strategist in Cincinnati, OH

Digital Strategist job description

Digital strategists identify digital marketing strategies for meeting a company’s or client’s goals and define target audiences for digital campaigns. These professionals may lead or participate in search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behaviors. The position requires the ability to translate quantitative information into creative strategies.

Typical digital strategist duties:

Using web-based tools to conduct market research

Identifying the appropriate digital media channels and strategies to connect and engage with customers

Analyzing data and measuring the effectiveness of campaigns

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A/B testing

AI marketing tools

Answer engine optimization (AEO) and SEO

Business planning and forecasting

Competitive analysis

Customer experience management

Digital advertising

Integrated campaigns

Market research

Marketing analytics

Social analytics

Storytelling

Salary for Digital Strategist in Cincinnati, OH

97410 - 135150

Low

97410

The candidate is new to the role or has limited experience and is still developing core skills.

Mid

114750

The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.

High

135150

The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

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93840

109140

131835

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78540

107355

136935

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84405

105825

120360

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61200

71910

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79560

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74460

93330

113220

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54825

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78795

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74715

87720

105060

SEO Specialist

69105

80070

92820

Paid Search Specialist

66300

78540

89250

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