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Art Director

Art Director Job Description

The art director is responsible for overseeing the artistic development of marketing, advertising and promotional pieces, including print, online, mobile, television and radio advertisements; collateral materials; and internal and external corporate publications. Within an agency, the art director collaborates with senior-level copywriters to develop strategies for advertising campaigns and often specializes in a particular area, such as print or broadcast advertising. Candidates for this role must have strong leadership skills, a design background, proficiency in creative tools such as Adobe Creative Suite, and a basic understanding of coding for digital projects. Five to eight years of related experience may be required.

Typical art director duties:

Supervising or leading a team of designers, photographers, illustrators, production artists, copywriters and creative freelancersCollaborating with members of the marketing or media buying team to develop strategies for advertising campaignsCreating presentations and project plans, meeting with clients, and ensuring a successful online representation of clients’ brands

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Salary for Art Director
83250 - 122500
Low
83250
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
102000
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
122500
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Creative Director 102000 133250 162500 Creative Services Manager 77000 95500 114500 Instructional Designer 76750 96500 122750 Motion Designer 76250 89500 107000 Digital Designer 67250 80500 98750 Animator 67750 79750 98000 Presentation Designer 62250 77000 87500 3D Modeler 60250 74750 91750 Package Designer 55750 67500 82750 Graphic Designer 52000 67250 79500 Illustrator / Infographics Designer 54750 65000 77500 Video Producer 66000 88500 105250 Video Editor 60000 71500 89000 Studio Manager 60250 72000 88250 Digital Asset Manager 57250 72000 87500 Production Manager 55750 68750 78500 Production Artist 53250 64250 73000 Production Coordinator 46750 51500 60500 Photographer 44750 59000 74250

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.