<p>Are you a marketing leader with experience in marketing and a passion for driving results? Our client seeks a hands-on, full-time Marketing Manager to guide strategy, execute campaigns, and oversee marketing operations for their regional business, while also working with the global marketing team. This position is a digital marketing generalist, leading top and bottom funnel marketing initiatives, with ROI in mind. This individual will manage 1 Marketing Specialist and be tasked with growing our client’s new and existing product portfolio.</p><p> </p><p>This role is an in-office position, 5x per week in office in Mississauga with 1-2x annual travel to the US. </p><p> </p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and execute marketing strategies that support brand awareness and digital lead generation</li><li>Collaborate with sales and other departments to align efforts and create impactful top of funnel and bottom of funnel marketing programs</li><li>Oversee updates and maintenance of the company’s Canadian website</li><li>Manage marketing budgets, timelines, and deliverables to ensure projects are completed on time and within scope</li><li>Analyze marketing performance and present key metrics and recommendations to management</li><li>Manage a 1 Marketing Specialist and provide them with mentorship, training, support, and performance management </li><li>Ensure effective internal and external communications supporting marketing initiatives</li><li>Partner with external agencies for digital ad campaigns and paid advertising </li><li>Manage a marketing budget of 300K annually </li><li>Occasional travel required, including 1–2 trips per year to the US</li></ul>
<p><strong>Job Opportunity: Associate Product Manager – Hybrid Role</strong></p><p>Location: Burlington, ON (Hybrid Opportunity)</p><p>Are you a strategic and detail-oriented professional passionate about bringing innovative programs and products to market? Join our client in Burlington! This dynamic, hybrid role combines in-office collaboration with remote flexibility, offering a great opportunity to make an impact in a forward-thinking company.</p><p><strong>What You Will Focus On</strong></p><ul><li>Take full ownership of an assigned portfolio for annual program timelines.</li><li>Lead end-to-end program and price plan implementation</li><li>Conducting market research and past program analysis.</li><li>Implementing pricing analysis and driving new product innovation.</li><li>Forecasting, stakeholder approval, creating product documentation, and development of go-to-market strategies.</li><li>Managing marketing collateral, price plan creation, program launch tracking, and post-mortem analysis.</li><li>Partner with internal teams and external vendors to drive successful outcomes for all projects.</li><li>Monitor and analyze customer data, market trends, and competitor offerings to measure product success and customer satisfaction.</li><li>Provide actionable insights and recommendations to leadership based on data-driven findings.</li><li>Collaborate closely with cross-disciplinary teams to achieve company objectives effectively.</li><li>Support the sales team by offering product details, technical guidance, and training.</li><li>Coordinate sample prototypes and produce product specification documents.</li><li>Oversee quality assurance (QA) for program and product materials during testing phases and conduct spot checks throughout the product lifecycle.</li></ul><p><br></p>
<p>We are looking for an experienced Product Manager to lead the development and ongoing evolution of our digital platforms. In this role, you will oversee the entire product lifecycle, from initial concept to launch, with a focus on enhancing customer engagement and operational efficiency. This is an exciting opportunity to collaborate with cross-functional teams and drive meaningful technological advancements.</p><p><br></p><p>This role is hybrid 2 to 3 times onsite in Guelph! </p><p><br></p><p>Responsibilities:</p><p>• Oversee the product lifecycle, from initial design and development to launch and continuous improvement.</p><p>• Implement and integrate advanced technologies, including cloud solutions, open-source frameworks, and Microsoft platforms, to optimize customer engagement and streamline operations.</p><p>• Lead initiatives to enhance the efficiency and responsiveness of customer-facing platforms.</p><p>• Configure and troubleshoot Microsoft Dynamics 365, including making basic system adjustments such as updating fields, forms, and views.</p><p>• Provide first-level support for Microsoft Dynamics 365 by addressing user issues and performing routine system maintenance.</p><p>• Manage and configure mapping platforms, including tasks like layer management, map setup, and symbology adjustments.</p><p>• Handle first-level support for mapping platforms by resolving user access issues and conducting routine troubleshooting.</p><p>• Collaborate with business partners and technology teams to develop a strategic technology roadmap that aligns with organizational goals.</p><p>• Build and maintain strong relationships with external vendors and stakeholders to ensure product quality and on-time delivery.</p>
