<p>Are you an experienced <strong>Buyer, Purchasing Specialist, or Analyst</strong> looking to take the next step in your career? Our client is seeking a <strong>Category Manager</strong> to join our clients team and lead multiple product categories within a fast-paced retail environment. This role offers the opportunity to move beyond transactional buying and into strategic category ownership—driving growth, profitability, and innovation.</p><p>You’ll leverage your retail experience and analytical skills to develop category strategies, optimize assortments, and build strong vendor partnerships. If you’re ready to influence business decisions and make a measurable impact, this is the role for you.</p><p><strong><u>Responsibilities:</u></strong></p><ul><li>Transition from tactical buying to full category ownership—developing strategies and implementing plans that align with business goals.</li><li>Create and adjust product assortments and buying strategies based on customer needs and market trends.</li><li>Use your analytical expertise to review financials, manage P& L, and translate insights into actionable strategies.</li><li>Build and maintain strong supplier partnerships to optimize pricing, terms, and profitability.</li><li>Work closely with merchandising, marketing, and operations teams to ensure category success.</li><li>Partner with teams to develop proprietary products and introduce differentiated offerings.</li></ul><p><br></p><p><br></p><p><br></p>
<p><strong>About the Role</strong></p><p>We are seeking an experienced and strategic Marketing Manager to lead the Canadian marketing initiatives for a global leader in material-handling equipment. This position will oversee the development and execution of regional marketing programs supporting eight full-service branches across Ontario and Quebec, enhancing brand awareness and driving lead generation for material handling solutions such as electric forklifts, reach trucks, and warehouse systems.</p><p>Reporting to the General Manager – Sales and Marketing, you will collaborate closely with cross-functional teams and manage a Marketing Project Specialist, while partnering with our US-based global marketing team and external agencies.</p><p> </p><p><strong>Key Responsibilities</strong></p><ul><li><strong>Strategic Execution:</strong> Develop, implement, and measure comprehensive marketing strategies to engage targeted customer segments, optimizing ROI across top and bottom funnel activities.</li><li><strong>Program Leadership:</strong> Drive regional campaigns, digital initiatives, and support brand awareness while overseeing all aspects of the Canadian corporate website.</li><li><strong>Team & Project Management:</strong> Manage and mentor the Marketing Project Specialist, ensuring effective internal and external communications, while delivering marketing projects on time and within budget.</li><li><strong>Performance Tracking:</strong> Evaluate marketing program results, report on key metrics, and recommend continuous improvements for management review.</li><li><strong>Budget Ownership:</strong> Oversee a $300K CAD annual marketing budget, working with external agencies (currently Google Ads support) to maximize value and efficiency.</li><li><strong>Collaboration:</strong> Align marketing activities with sales objectives and operations, maintaining open communication with the US global team, navigating approval processes as needed.</li><li><strong>Departmental Excellence:</strong> Advocate for the Marketing Department’s mission, vision, and values throughout project development.</li><li><strong>Employee Development:</strong> Train, counsel, and handle compensation recommendations and review for direct reports.</li></ul><p> </p><p> </p><p><br></p>
