<p>Robert Half is helping our client find an experienced and dynamic <strong>Marketing Manager</strong> to lead the planning and execution of marketing efforts. The Marketing Manager will spearhead strategies to elevate brand presence, drive growth across various channels, and support overall business goals. This role involves overseeing campaigns, product launches, partnerships, and digital initiatives while managing a small team and working collaboratively across departments.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Strategic Planning</strong>: Develop and execute annual marketing strategies, campaigns, and budgets that align with business objectives.</li><li><strong>Brand Management</strong>: Ensure consistent and impactful brand messaging across channels and customer touchpoints.</li><li><strong>Digital Leadership</strong>: Oversee website and online store management, as well as digital content and e-commerce growth initiatives.</li><li><strong>Campaign Development</strong>: Lead multi-channel marketing campaigns (e.g., digital, print, social media, and email) to strengthen engagement and drive sales.</li><li><strong>Product Launches</strong>: Strategize and execute plans for impactful market entries for new products.</li><li><strong>Partnerships</strong>: Build relationships with media outlets, influencers, ambassadors, and affiliates to boost brand visibility.</li><li><strong>Events Management</strong>: Coordinate trade shows, exhibitions, and dealer events in partnership with the sales team.</li><li><strong>Team Leadership</strong>: Manage and mentor a small team, cultivating a growth-oriented, high-performance culture.</li><li><strong>Analytics & Reporting</strong>: Track and analyze marketing performance, using data insights to enhance strategy and maximize return on investment (ROI).</li><li><strong>Cross-Functional Collaboration</strong>: Partner with sales, product teams, and other business stakeholders to align marketing efforts with organizational goals.</li></ul><p><br></p>
<p>We are seeking an exceptional<strong> Senior Product Manager</strong> to spearhead the growth and evolution of our enterprise-grade SaaS solutions, with a core focus on ERP and CRM platforms. In this pivotal role, you will drive key product strategies, leading end-to-end initiatives designed to address complex business challenges for our enterprise clients.</p><p><br></p><p>We are looking for a visionary leader with profound expertise in product management within B2B SaaS environments. This role requires deep knowledge of ERP and CRM systems, along with the ability to collaborate seamlessly across Agile product teams to deliver impactful solutions aligned with organizational goals.</p><p><br></p><p><strong>Responsibilities:</strong></p><p>• Lead the end-to-end product lifecycle, from initial concept and discovery to final delivery and ongoing optimization.</p><p>• Collaborate with engineering, design, marketing, and sales teams to define and execute product strategies.</p><p>• Develop and maintain detailed product roadmaps, ensuring alignment with business goals and customer needs.</p><p>• Conduct market research and gather user feedback to identify opportunities for product innovation and improvement.</p><p>• Define and prioritize product requirements, balancing user needs with technical feasibility and business impact.</p><p>• Manage the implementation of enterprise solutions, including CRM and ERP systems, to enhance product functionality.</p><p>• Monitor product performance and leverage data insights to guide future development efforts.</p><p>• Act as the primary point of contact for stakeholders, providing clear communication on product vision, goals, and progress.</p><p>• Ensure products comply with relevant accounting principles and enterprise infrastructure standards.</p><p>• Facilitate Agile Scrum practices to foster collaboration and deliver high-quality outcomes.</p>
<p>We are looking for a dynamic Category Manager to join our team in Brampton, Ontario. In this role, you will oversee multiple product categories, ensuring they align with business objectives and strategic growth initiatives. You will be responsible for driving results through effective planning, market analysis, and collaboration with internal and external stakeholders.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute category strategies to optimize product assortment, pricing, and sales plans in alignment with customer needs and business goals.</p><p>• Conduct market research and supplier evaluations to stay informed on industry trends and identify opportunities for innovation.</p><p>• Collaborate with cross-functional teams to ensure seamless implementation of merchandising plans and promotional activities.</p><p>• Cultivate strong vendor relationships to enhance profitability and improve product offerings.</p><p>• Monitor and analyze financial performance, including profit and loss metrics, to identify areas for improvement and drive revenue growth.</p><p>• Partner with international teams to create differentiated products that support proprietary brand development and strategic initiatives.</p><p>• Provide clear and consistent direction to merchandising teams while maintaining alignment with broader organizational objectives.</p><p>• Participate in key meetings and presentations to share insights, propose solutions, and contribute to strategic decision-making.</p><p>• Take ownership of category performance by continuously refining strategies and ensuring results align with business expectations.</p><p>• Identify and implement innovative approaches to improve competitiveness and market positioning.</p>
