<p>Are you a bilingual (French/English) marketing and communications professional with a strategic mindset and polished communication skills? We are seeking a <strong>Senior Manager, Corporate Marketing & Communications</strong> for our client, a leading provider in the health benefits management industry. This role will oversee corporate marketing and communications programs to strengthen brand positioning, engage stakeholders, and establish the organization as a recognized thought leader in its sector. If you thrive in dynamic environments, can lead small teams, and are adept at both strategy and execution, this role might be the right fit for you.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>External Communications</strong></p><ul><li>Work with the Chief Administrative Officer (CAO) to develop strategic marketing and communication programs.</li><li>Collaborate with Senior Leadership teams in Canada and the US to identify and drive initiatives positioning the company as an industry innovator.</li><li>Develop and execute strategies for digital and social media to enhance employee engagement, leadership messaging, and brand presence.</li><li>Lead the creation and implementation of marketing and communications strategies for advertising, branding, events, government relations, media relations, and public speaking opportunities.</li><li>Support and serve as a backup contact for Canadian media relations.</li><li>Oversee the departmental budget and produce monthly forecasts.</li></ul><p><strong>Marketing Communications & Programs</strong></p><ul><li>Manage corporate and brand communication efforts, including internal and external messaging.</li><li>Handle media and public relations activities, including content writing, presenting, creating speeches, and working with stakeholders.</li><li>Oversee corporate social media accounts and digital marketing strategies.</li><li>Manage website content, branding initiatives, and re-branding efforts.</li><li>Plan and execute strategies for in-person conferences and key events.</li></ul><p><br></p><p><br></p>
<p>We’re looking for a sharp, strategic, and highly adaptable <strong>Digital Marketing Manager – Paid Media</strong> to lead the execution of digital strategies across a range of paid channels, with a strong focus on driving B2C conversions and business growth. This role blends performance marketing expertise with cross-functional collaboration and strategic communication.</p><p><br></p><p>You'll manage campaign execution from strategy through launch, work closely with internal stakeholders to bring client and business goals to life, and continuously optimize to deliver measurable impact. This role requires someone who can think analytically, act quickly, and communicate clearly—without relying on marketing jargon. </p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead the strategy, planning, execution, and optimization of paid media campaigns across platforms like Google Ads, Meta, Reddit, and more.</li><li>Drive B2C performance outcomes—especially focused on conversions, ROAS, and growth KPIs.</li><li>Translate high-level campaign objectives into clear, executable strategies with measurable impact.</li><li>Collaborate with cross-functional internal teams (Project Management, Creative, Analytics, and occasionally Senior Leadership) to align on campaign strategy, timelines, and deliverables.</li><li>Help set up landing pages and ensure campaign launch readiness with the right tracking, assets, and messaging.</li><li>Work closely with the Project Management team to support client-facing communication and ensure that changes or optimizations are clearly understood and aligned with broader business goals.</li><li>Occasionally engage in client-facing discussions to support paid media strategies or requests (e.g., expanding into Reddit or a new platform).</li><li>Build and maintain campaign dashboards using Google Data Studio, using internal and platform data to track performance and guide strategic decisions.</li><li>Communicate campaign performance and optimization strategy to stakeholders in clear, actionable language—not just marketing speak.</li></ul><p><br></p>
<p>The Marketing Specialist will be responsible for developing and executing comprehensive digital and creative marketing strategies to support the company’s growing and exciting real estate development projects. This role requires a versatile, hands-on marketer with expertise in both digital marketing and creative brand development. The ideal candidate will be able to work with marketing agencies, interior designers and other vendors to ensure all development projects and sales launches flow seamlessly. The ideal candidate will have knowledge on how to project manage marketing campaigns related to presentation centre launches, real estate floor plans, brand awareness campaigns, social media, content strategy and content creation and marketing collateral with the help of agencies and have very strong attention to detail paired with the ability to work with different stakeholders and teams. </p><p> </p><p><strong>Key Responsibilities:</strong></p><p><strong>Digital Marketing Execution:</strong></p><ul><li>Work closely with internal and external teams such as: interior designers, digital esigners, landscapers, marketing agencies and other stakeholders in the real estate development sector</li><li>Develop and implement social media and digital marketing campaigns for real estate projects, including paid search, social media, email, content marketing and brand awareness</li><li>Oversee the design and execution of presentation centres, ensuring they reflect the quality and aesthetic of the project.</li><li>Strong project management and project ownership skills </li><li>Manage and optimize SEO/SEM strategies, Google Ads, and other digital channels to drive lead generation and engagement </li><li>Drive brand awareness through traditional methods as well such as contests, events, festivals, conferences, etc. </li><li>Oversee the company website and project microsites, ensuring content is up to date and engaging.</li><li>Monitor progress of multiple campaigns, keep deadlines on track, communicate obstacles and proactively propose solutions to overcome them </li><li>Collaborate with internal and external designers/agencies to create high-quality brochures, floor plans, signage, and presentation centre assets </li><li>Ensure accuracy of room dimensions, layouts, and project details in all marketing materials.</li><li>Write blog posts, email campaigns, and building content based on keyword research and hashtag research and research on competitors with notice of ongoing trends </li><li>Coordinate the delivery of project signage, banners, and promotional materials.</li><li>Manage relationships with external vendors, agencies, and partners.</li><li>Stay up to date on real estate market trends, competitor activities, and best practices.</li></ul><p> </p><p><br></p>
<p>Robert Half is helping our client find an experienced and dynamic <strong>Marketing Manager</strong> to lead the planning and execution of marketing efforts. The Marketing Manager will spearhead strategies to elevate brand presence, drive growth across various channels, and support overall business goals. This role involves overseeing campaigns, product launches, partnerships, and digital initiatives while managing a small team and working collaboratively across departments.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Strategic Planning</strong>: Develop and execute annual marketing strategies, campaigns, and budgets that align with business objectives.</li><li><strong>Brand Management</strong>: Ensure consistent and impactful brand messaging across channels and customer touchpoints.</li><li><strong>Digital Leadership</strong>: Oversee website and online store management, as well as digital content and e-commerce growth initiatives.</li><li><strong>Campaign Development</strong>: Lead multi-channel marketing campaigns (e.g., digital, print, social media, and email) to strengthen engagement and drive sales.</li><li><strong>Product Launches</strong>: Strategize and execute plans for impactful market entries for new products.</li><li><strong>Partnerships</strong>: Build relationships with media outlets, influencers, ambassadors, and affiliates to boost brand visibility.</li><li><strong>Events Management</strong>: Coordinate trade shows, exhibitions, and dealer events in partnership with the sales team.</li><li><strong>Team Leadership</strong>: Manage and mentor a small team, cultivating a growth-oriented, high-performance culture.</li><li><strong>Analytics & Reporting</strong>: Track and analyze marketing performance, using data insights to enhance strategy and maximize return on investment (ROI).</li><li><strong>Cross-Functional Collaboration</strong>: Partner with sales, product teams, and other business stakeholders to align marketing efforts with organizational goals.</li></ul><p><br></p>
<p>Our client, a global organization is seeking a Salesforce Marketing Cloud Developer to join their team. This role is responsible for designing, developing, and implementing marketing automation solutions using Salesforce Marketing Cloud. The ideal candidate will have a strong understanding of digital marketing strategies, data integration, and customer journey mapping.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and maintain Marketing Cloud solutions including Email Studio, Journey Builder, Automation Studio, Mobile Studio, and Cloud Pages.</li><li>Create and manage dynamic email templates using HTML, CSS, AMPscript, and Salesforce data extensions.</li><li>Build and optimize customer journeys and automation workflows to support marketing campaigns.</li><li>Integrate Salesforce Marketing Cloud with Salesforce CRM and other third-party platforms via APIs and connectors.</li><li>Collaborate with marketing, sales, and IT teams to gather requirements and deliver scalable solutions.</li><li>Monitor campaign performance and provide actionable insights to improve engagement and conversion.</li><li>Ensure data integrity, compliance with privacy regulations (e.g., GDPR, CASL), and best practices in email deliverability.</li><li>Troubleshoot and resolve issues related to Marketing Cloud implementations and integrations.</li></ul>
<p>Robert Half is working with a client seeking an experienced <strong>Senior Talent Acquisition Specialist</strong> to join their Human Resources team. The ideal candidate will focus on attracting, sourcing, and securing top-tier talent for technical and senior leadership roles in North America. This role blends strategy and innovation with strong collaboration across hiring teams, leveraging data, analytics, and AI-driven tools to optimize the recruitment process.</p><p> </p><p><strong>Responsibilities:</strong></p><ul><li>Partner with hiring managers to create and execute strategic recruiting plans to attract top candidates.</li><li>Utilize AI-based insights and analytics to influence hiring decisions and improve recruitment strategies.</li><li>Oversee the full recruitment lifecycle for multiple positions, from sourcing to offer negotiation.</li><li>Collaborate with hiring managers to define staffing needs and craft compelling job descriptions.</li><li>Source candidates using passive methods, social media, job boards, and professional networks.</li><li>Conduct initial interviews and pre-screening assessments.</li><li>Maintain a detailed pipeline of candidates and recruitment activity records.</li><li>Stay up to date on industry trends and provide recommendations to enhance recruitment practices.</li><li>Deliver market intelligence and align hiring strategies with business objectives.</li><li>Evaluate and refine recruitment programs and processes for greater efficiency.</li><li>Participate in employer branding initiatives and recruitment-focused projects.</li><li>Attend career fairs, networking events, and other talent acquisition forums.</li></ul><p><br></p>
<p>We are looking for a skilled E-Commerce Specialist to join our client's team. This 6-month contract (remote) position focuses on enhancing our client's presence on Amazon and other e-commerce platforms, driving sales growth, and ensuring their digital content is competitive and engaging. The ideal candidate will collaborate with cross-functional teams to improve product visibility and optimize online strategies within the manufacturing industry.</p><p><br></p><p>Responsibilities:</p><p>• Analyze and create competitive charts for the Canadian Amazon product assortment, following established structures.</p><p>• Regularly review and update Amazon product pages to identify gaps and opportunities in key categories.</p><p>• Conduct audits of competitor A+ content, including videos, images, and written materials, to enhance our own content strategy.</p><p>• Collaborate with creative teams to design and implement updated content, ensuring it is effectively uploaded to relevant platforms.</p><p>• Monitor and manage content using Content Management Systems (CMS) such as Salsify and internal image banks.</p><p>• Develop strategies to improve product visibility and sales performance on Amazon and other retailer systems.</p><p>• Work closely with marketing and sales teams to align e-commerce initiatives with broader business goals.</p><p>• Utilize tools like Adobe Photoshop and Illustrator to create visually appealing content for digital platforms.</p><p>• Provide insights on digital trends and opportunities to maintain competitiveness in the e-commerce space.</p><p>• Ensure compliance with best practices for online content deployment and management.</p>
<p>Our Client is searching for an experienced Salesforce Marketing Cloud Leader to join thier Digital Technology team in Toronto, Ontario. In this role, you will oversee the management and optimization of the Salesforce Marketing Cloud platform while leading a team of developers and consultants. You will play a crucial part in supporting marketing, sales, and public relations initiatives through platform integration and campaign execution.</p><p><br></p><p>Responsibilities:</p><p>• Oversee the implementation, monitoring, and maintenance of the Salesforce Marketing Cloud platform to ensure optimal performance.</p><p>• Lead a team of developers and consultants, providing guidance and expertise on technical aspects of the platform.</p><p>• Collaborate with sales, marketing, and public relations teams to support ongoing campaigns and cross-departmental initiatives.</p><p>• Manage data input and integration processes to maintain accuracy and functionality within the platform.</p><p>• Develop and implement strategies for platform optimization, including configuration management and system updates.</p><p>• Conduct AB testing and analyze results to enhance email campaign effectiveness.</p><p>• Coordinate with vendors to ensure smooth operations and integration of external tools.</p><p>• Create and maintain business requirement documents to align system functionalities with organizational needs.</p><p>• Utilize tools such as Jira and Excel to track progress and manage tasks effectively.</p><p>• Provide technical support and troubleshoot issues related to the Salesforce Marketing Cloud platform.</p>
<p>Are you a creative and results-driven marketer with a knack for planning innovative campaigns and collaborating with influencers, creators, and agencies? We are looking for a <strong>Marketing Manager</strong> on behalf of a client – a growing, entrepreneurial brand in the retail and consumer space. If you’re ready to lead dynamic marketing initiatives, manage content creation, grow engaged online communities, and drive measurable results, this role offers exciting growth potential and an excellent team culture.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><strong>Marketing Campaigns & Activations:</strong></p><ul><li>Plan and execute multi-channel marketing campaigns across digital, influencer, PR, and retail channels.</li><li>Organize in-store events and activations to boost foot traffic and build buzz, especially at the Espro Coffee Bar.</li><li>Collaborate with creative agencies to ensure campaigns are on-brand and impactful.</li></ul><p><strong>Influencer Partnerships & Social Media Content:</strong></p><ul><li>Build relationships with Toronto-based influencers and creators.</li><li>Manage and oversee content creation for platforms like TikTok, Instagram, and YouTube.</li><li>Tie all content initiatives to key performance metrics such as sales, engagement, and community growth.</li></ul><p><strong>Public Relations & Earned Media:</strong></p><ul><li>Drive PR outreach and manage external agency relationships.</li><li>Secure media coverage in lifestyle, food & beverage, and design sectors.</li><li>Track and report PR outcomes and their integration into overall performance.</li></ul><p><strong>Social Media & Community Management:</strong></p><ul><li>Oversee the brand’s social media accounts, grow followers, and foster engaged communities.</li><li>Produce consistent, high-quality creative content in collaboration with agencies and freelancers.</li><li>Respond to audience feedback and monitor engagement metrics.</li></ul><p><strong>Reporting & Analytics:</strong></p><ul><li>Provide clear weekly/monthly reports on campaign performance and ROI, tracking key KPIs across digital, social, PR, and retail initiatives.</li></ul><p><br></p><p><br></p>
<p>We are looking for an experienced Program Manager to join our client in Mississauga, Ontario, on a long-term contract basis (12 month with a potential for extension). In this role, you will play a pivotal part in driving digital transformation by overseeing the execution of cross-functional initiatives and ensuring alignment between technology, product, and business teams. Your ability to streamline processes, foster collaboration, and deliver measurable outcomes will be key to your success in this position.</p><p><br></p><p>Responsibilities:</p><p>• Collaborate with Product Owners to translate roadmaps into actionable plans and ensure operational readiness.</p><p>• Identify and resolve bottlenecks in product delivery to improve efficiency and adoption.</p><p>• Manage the day-to-day execution of technology and product initiatives, including governance, reporting, and communication.</p><p>• Develop detailed project plans, track milestones, and address risks to maintain accountability and progress.</p><p>• Facilitate cross-functional sessions and retrospectives to ensure clarity and alignment.</p><p>• Create and implement change readiness plans to support the adoption of new systems and processes.</p><p>• Track and analyze adoption metrics, adjusting strategies to maximize outcomes.</p><p>• Design and deliver targeted communications, training materials, and engagement plans to drive successful implementation</p>
<p>We are hiring for an experienced eCommerce Optimization & Search Specialist to join our client on a 3-month contract (with a potential to extend) role. This is an execution-focused role ideal for professionals with a strong background in search optimization, conversion rate optimization (CRO), and digital merchandising within a complex, SKU-intensive product environment.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p>• Analyze on-site search and browse behavior to identify friction points, improve search-to-cart performance, and elevate the overall relevance and user experience.</p><p>• Optimize product discovery and digital merchandising using insights to surface adjacent, complementary, and high-performing SKUs.</p><p>• Collaborate with Category Management to improve taxonomy, filtering, and product placement on PLPs and SRPs.</p><p>• Work closely with the Product Content team to ensure product data supports optimized search, browse, and add-to-cart behavior.</p><p>• Monitor search dashboards (e.g., COVEO, GA4) to resolve null or irrelevant result sets and reduce abandonment through alternate paths or query suggestions.</p><p>• Support and interpret A/B testing results to validate CRO hypotheses, partnering with Product and Analytics teams.</p><p>• Assist with the development of the on-site search enhancements roadmap and personalization strategies.</p><p>• Coordinate with third-party vendors and internal stakeholders on campaigns, product launches, and optimization projects.</p><p>• Track and prioritize multiple projects using project/workflow tools to meet deadlines and ensure transparency.</p><p>• Use customer feedback, analytics, and heatmaps to validate changes and guide continuous improvement efforts.</p>
