Every year on January 28, Data Privacy Day is observed worldwide. Established by the Council of Europe, this day aims to raise awareness around digital data privacy, enterprise data privacy, and cybersecurity data privacy in an increasingly connected world.
But beyond this annual reminder, it’s wise to regularly review your online presence.
If you are actively job hunting, reviewing your social media or online presence is essential. Whether you like it or not, your digital footprint is now part of your professional identity. For recruiters, your resume is often only a starting point.
A LinkedIn profile, a quick data privacy Google search, or publicly accessible social media accounts can shape how employers perceive you. A strong online presence can boost your chances. A negative or poorly managed one may cost you the job.
What should you expect?
Let’s clear up a common misconception: recruiters are not actively digging through private profiles. General Data Privacy Regulation (GDPR) rules, enterprise data privacy standards, and data privacy management solutions strictly regulate what information can be accessed.
However, publicly available content may still be reviewed.
LinkedIn remains the primary platform recruiters rely on, functioning as an extension of your resume. That said, it is equally important to review other public content and profiles. Content that contradicts your resume or interview statements could otherwise raise concerns. Not every personal photo is an issue by the way. An occasional vacation picture for instance is rarely decisive. What matters is the overall impression your online presence creates.
A positive online presence works in your favor
A well-managed online presence can strengthen your application, for example through:
an up-to-date LinkedIn profile aligned with your resume;
a clear summary of your experience and career goals;
recommendations or interactions that support your expertise;
visible engagement with your field through articles or insights.
This makes it easier for recruiters and even data privacy solutions engineers or hiring managers to understand your background, especially during a career change.
When can your online presence work against you?
Public content that appears unprofessional, discriminatory, or highly polarizing may raise red flags. Employers also assess communication skills, collaboration, and representation.
On the other hand, an entirely empty or neglected online presence can also be a missed opportunity.
Finding the right balance
Digital data privacy, social media and data privacy, and responsible online behavior are more important than ever. You don’t need to share everything, but you should be mindful of what is visible.
Practical tips:
Google yourself periodically;
review privacy settings across platforms;
separate personal and professional content where possible;
think before posting: would this be acceptable in a professional context?
This approach allows you to manage your professional reputation without self-censorship.
Treat your online presence as an extension of your job application
Subscribe to our newsletter
Your online profile does not need to be perfect. Authenticity matters. But just like in an interview, it’s best to highlight what is relevant to your professional future.
Data Privacy Day is a good opportunity to reassess that balance—not out of fear, but through awareness.
Looking for more job search and career development tips? Explore our other articles or subscribe to the Robert Half newsletter.
