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Product Marketing Manager in Denver, CO

Product Marketing Manager job description

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close collaboration with various departments such as sales, product development and advertising. A bachelor’s degree in marketing or a related field is usually required, along with a strong background in strategy development, consumer behavior analysis and digital marketing.

Typical product marketing manager duties:

Creating and executing marketing plans aimed at increasing product adoption and revenueConducting market research to identify customer needs and opportunitiesCollaborating with the sales and product development teams to bring the product to marketDeveloping marketing materials such as brochures, videos, and website contentAnalyzing key performance indicators to measure the effectiveness of marketing initiativesImplementing customer retention and upsell strategies

Looking for a product marketing manager or a product marketing manager job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a product marketing manager.Search product marketing manager openings and apply now or submit your resume to be considered for opportunities that match your experience.

Salary for Product Marketing Manager in Denver, CO

111925 - 169400

Low
111925
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
140058
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
169400
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

Job title Low Mid High Chief Marketing Officer 208725 251680 303408 Vice President of Marketing 181803 212960 245025 Marketing Director 133403 162745 202373 Product Manager 115253 147923 172123 Marketing Manager 110110 131890 155788 Marketing Coordinator 61710 75928 92565 Brand Manager 99220 118883 142175 Marketing Project Manager 85910 101943 123420 Market Researcher 72298 90750 111623 Media Director 118278 143083 166980 Media Buyer 77743 87423 105875 Media Planner 73810 85910 102850 Communications Manager 95288 112228 129773 Communications Specialist 66853 78953 95893 Event Manager 68668 85305 104665 Event Coordinator 54450 63223 74113

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.