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Product Manager in Overland Park, KS

Product Manager job description

Product managers oversee the development and launch of marketing and creative campaigns designed to promote new or improved products or product lines. They help shape a product’s “story,” which explains the product’s usefulness in meeting target customers’ specific needs and supporting their goals. Product managers need strong communication, collaboration and organizational skills, as their role requires them to work closely with the various teams — such as social media, public relations and sales — responsible for communicating to and engaging with target audiences. Most employers seek candidates with a proven track record of leading marketing and campaign initiatives, and some may prefer to hire product managers with knowledge of or experience in their company’s industry.

Typical product manager duties:

Researching and creating buyer personas (profiles of a product’s ideal customers) and crafting user stories detailing target customers’ needs and goalsDeveloping go-to-market strategies for new products or product linesEducating sales teams on a product’s value for customers and ensuring they’re equipped with marketing and creative content that helps communicate that value

Looking for a product manager or a product manager job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a product manager.Search product manager openings and apply now or submit your resume to be considered for opportunities that match your experience.

Salary for Product Manager in Overland Park, KS

98584 - 147229

Low
98584
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
126529
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
147229
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

 Job title Low Mid High Chief Marketing Officer 178538 215280 259526 Vice President of Marketing 155509 182160 209588 Marketing Director 114109 139208 173104 Product Marketing Manager 95738 119801 144900 Marketing Manager 94185 112815 133256 Marketing Coordinator 52785 64946 79178 Brand Manager 84870 101689 121613 Marketing Project Manager 73485 87199 105570 Market Researcher 61841 77625 95479 Media Director 101171 122389 142830 Media Buyer 66499 74779 90563 Media Planner 63135 73485 87975 Communications Manager 81506 95996 111004 Communications Specialist 57184 67534 82024 Event Manager 58736 72968 89528 Event Coordinator 46575 54079 63394

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2027 Salary Guide Explore the latest data for roles in 7 professional fields and know what you should pay or earn in local and national markets.
Demand for Skilled Talent Check out our Demand for Skilled Talent report to learn about employers’ hiring plans and needs.
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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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