Search jobs now Find the right job type for you Explore how we help job seekers Contract talent Permanent talent Learn how we work with you Executive search Finance and Accounting Technology Marketing and Creative Legal Administrative and Customer Support Technology Risk, Audit and Compliance Finance and Accounting Digital, Marketing and Customer Experience Legal Operations Human Resources 2025 Salary Guide Demand for Skilled Talent Report Building Future-Forward Tech Teams Job Market Outlook Press Room Salary and hiring trends Adaptive working Competitive advantage Work/life balance Inclusion Browse jobs Find your next hire Our locations

Media Planner in Long Island, NY

Media Planner Job Description

Media planners work with client and account teams to develop objectives and strategies for media buys, and they determine the mix of advertising outlets to use for campaigns to optimize frequency and maximize reach. Research and analytical skills are essential for this role, as are strong communication and collaboration abilities. Experience working with audience research and measurement tools such as ComScore and Nielsen may be required. A bachelor’s degree in marketing is often preferred.

Typical media planner duties:

Creating and implementing media plans to meet strategic, media-related objectives within established budgetsIdentifying target audiences and evaluating their behaviors to determine how to attract and retain customers and increase customer satisfactionTracking, analyzing and interpreting the results of advertising spend to gauge the success of campaigns and adjust strategies

Looking for a media planner or a media planner job?

Submit your resume or request talent now and our expert recruiters will be with you shortly.Robert Half can assist you with your media planner recruitment needs.
Salary for Media Planner in Long Island, NY
74063 - 105000
25th percentile
74063
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
86875
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
105000
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Product Manager – Marketing and Creative 114688 145313 169688 E-Commerce Marketing Manager 112188 130313 156250 Growth Marketing Manager 111563 133438 162188 Product Marketing Manager 110000 139688 167500 Demand Generation Manager 109063 129063 154688 Brand Manager 99063 119375 142813 Project Manager – Marketing and Creative 85313 102188 122813 Customer Experience Marketing Manager 74688 93750 112188 Media Director 121250 146563 171250 Digital Media Buyer 74375 86875 107813 Marketing Analytics Manager 121563 141875 164688 Marketing Analytics Specialist 85938 103438 130938 Market Researcher 72188 89688 110313 Event Manager 69063 84375 103750 Event Coordinator 55000 63438 74375 Explore More Salaries

Explore exclusive insights

Newest Media Planner jobs

Search all jobs Public Relations Manager Marketing/Communications Coordinator Product Manager Marketing Coordinator See more

Hiring? Start here.

Access millions of skilled contract and permanent candidates at every level from support roles to C-suite, and pinpoint the talent you need using our industry-leading matching technology. Find your next hire
Browse Jobs Contract Talent Permanent Talent Consulting Solutions Finance & Accounting Technology Marketing & Creative Legal Administrative & Customer Support Discover Insights Invoice Job Directory Salary Guide Time Reports Contact Us About Robert Half Leadership Careers With Us Locations Investor Center Press Our Brands Supplier Relations Fraud Alert Government Notice Privacy Notice Terms of Use Robert Half Inc. An Equal Opportunity Employer M/F/Disability/Veterans.   Do Not Sell or Share My Personal Information Australia - English Belgium - English Belgium - Nederlands Belgium - Français Brazil - Português Canada - English Canada - Français Chile - Español China - English China - 中文 France - Français Germany - Deutsch Hong Kong, China - English Ireland - English Italy - Italian Japan - English Japan - 日本語 Luxembourg - English Luxembourg - Français Netherlands - English Netherlands - Nederlands New Zealand - English Singapore - English Switzerland - Deutsch Switzerland - English Switzerland - Français United Arab Emirates - English United Kingdom - English United States - English