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Media Director in Providence, RI

Media Director job description

A media director oversees the planning, development and execution of media strategies that drive brand awareness and engagement. This role manages advertising and marketing campaigns across digital, broadcast and print channels, ensuring alignment with marketing objectives and audience insights. Media directors lead creative and analytical teams, optimize budgets, and evaluate performance metrics to maximize return on investment. They also stay ahead of industry trends and emerging technologies to maintain a competitive edge.

Typical media director duties:

Develop and implement comprehensive media strategies across digital, social, broadcast and print platformsOversee media buying and placement to ensure cost efficiency and audience reachAnalyze campaign performance data and adjust strategies to improve ROI and engagementCollaborate with creative, marketing and analytics teams to align messaging and brand objectivesNegotiate with vendors and media outlets to secure favorable rates and placements

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Salary for Media Director in Providence, RI

102638 - 144900

Low
102638
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
124163
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
144900
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 181125 218400 263288 Vice President of Marketing 157763 184800 212625 Marketing Director 115763 141225 175613 Product Manager 100013 128363 149363 Product Marketing Manager 97125 121538 147000 Marketing Manager 95550 114450 135188 Marketing Coordinator 53550 65888 80325 Brand Manager 86100 103163 123375 Marketing Project Manager 74550 88463 107100 Market Researcher 62738 78750 96863 Media Buyer 67463 75863 91875 Media Planner 64050 74550 89250 Communications Manager 82688 97388 112613 Communications Specialist 58013 68513 83213 Event Manager 59588 74025 90825 Event Coordinator 47250 54863 64313

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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