E-Commerce Marketing Manager in Rockford, IL

E-Commerce Marketing Manager Job Description

E-commerce marketing managers develop and implement plans to achieve online marketing and sales goals through effective e-commerce. They may be expected to drive or contribute to search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behavior. This role also often includes training and leading an e-commerce marketing team. Employers look for candidates who are skilled at translating quantitative information into creative strategies.

Typical e-commerce marketing manager duties:

Developing project budgets and monitoring costs

Providing status reports to project stakeholders, including business leadership

Collaborating with IT staff to improve customers’ online experience

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Salary for E-Commerce Marketing Manager in Rockford, IL

76288 - 106250

25th percentile

76288

The candidate is new to the role and building the needed skills, experience and autonomy.

50th percentile

88613

The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.

75th percentile

106250

The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

77988

98813

115388

Growth Marketing Manager

75863

90738

110288

Product Marketing Manager

74800

94988

113900

Demand Generation Manager

74163

87763

105188

Brand Manager

67363

81175

97113

Project Manager – Marketing and Creative

58013

69488

83513

Customer Experience Marketing Manager

50788

63750

76288

Media Director

82450

99663

116450

Digital Media Buyer

50575

59075

73313

Media Planner

50363

59075

71400

Marketing Analytics Manager

82663

96475

111988

Marketing Analytics Specialist

58438

70338

89038

Market Researcher

49088

60988

75013

Event Manager

46963

57375

70550

Event Coordinator

37400

43138

50575

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