E-Commerce Marketing Manager in Des Moines, IA

E-Commerce Marketing Manager Job Description

E-commerce marketing managers develop and implement plans to achieve online marketing and sales goals through effective e-commerce. They may be expected to drive or contribute to search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behavior. This role also often includes training and leading an e-commerce marketing team. Employers look for candidates who are skilled at translating quantitative information into creative strategies.

Typical e-commerce marketing manager duties:

Developing project budgets and monitoring costs

Providing status reports to project stakeholders, including business leadership

Collaborating with IT staff to improve customers’ online experience

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Salary for E-Commerce Marketing Manager in Des Moines, IA

88404 - 123125

25th percentile

88404

The candidate is new to the role and building the needed skills, experience and autonomy.

50th percentile

102686

The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.

75th percentile

123125

The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

90374

114506

133714

Growth Marketing Manager

87911

105149

127804

Product Marketing Manager

86680

110074

131990

Demand Generation Manager

85941

101701

121894

Brand Manager

78061

94068

112536

Project Manager – Marketing and Creative

67226

80524

96776

Customer Experience Marketing Manager

58854

73875

88404

Media Director

95545

115491

134945

Digital Media Buyer

58608

68458

84956

Media Planner

58361

68458

82740

Marketing Analytics Manager

95791

111798

129774

Marketing Analytics Specialist

67719

81509

103179

Market Researcher

56884

70674

86926

Event Manager

54421

66488

81755

Event Coordinator

43340

49989

58608

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