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Digital Marketing Specialist in Youngstown, OH

Digital Marketing Specialist Job Description

A digital marketing specialist works within a company’s marketing organization, identifying target markets and creating and implementing marketing campaigns across mobile and web platforms. These professionals may focus on specialized areas of digital marketing such as search engine optimization (SEO) and search engine marketing (SEM), paid search, display media, social media and shopping feeds.

Typical digital marketing specialist duties:

Overseeing a company’s digital strategy (or specializing in one area, such as SEO) Using digital platforms such as website, social media, search engines, email marketing, online advertising and corporate blogs to build brand awareness and generate sales Developing and implementing a program to analyze metrics for the digital marketing strategy and drive continuous performance

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Salary for Digital Marketing Specialist in Youngstown, OH
48555 - 68475
Low
48555
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
57270
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
68475
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 83830 97733 113503 Marketing Analytics Specialist 58930 70965 89640 Digital Strategist 77190 90885 107070 Growth Marketing Manager 75738 90263 110598 Demand Generation Manager 73870 87358 104788 E-Commerce Marketing Manager 74908 86735 104788 Performance Marketing Manager 62250 85490 108730 Digital Marketing Manager 67023 83623 95658 Digital Project Manager 63080 80718 94413 Email Marketing Manager 58308 73870 88603 Email Marketing Specialist 43575 54158 62458 Marketing Automation Specialist 58515 68683 80718 SEO Specialist 54780 63703 74493 Paid Search Specialist 52290 62250 70550

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.