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Digital Marketing Specialist in San Ramon, CA

Digital Marketing Specialist job description

A digital marketing specialist works within a company’s marketing organization, identifying target markets and creating and implementing marketing campaigns across mobile and web platforms. These professionals may focus on specialized areas of digital marketing such as search engine optimization (SEO) and search engine marketing (SEM), paid search, display media, social media and shopping feeds.

Typical digital marketing specialist duties:

Overseeing a company’s digital strategy (or specializing in one area, such as SEO) Using digital platforms such as website, social media, search engines, email marketing, online advertising and corporate blogs to build brand awareness and generate sales Developing and implementing a program to analyze metrics for the digital marketing strategy and drive continuous performance

Looking for a digital marketing specialist or a digital marketing specialist job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a digital marketing specialist.Search digital marketing specialist openings and apply now or submit your resume to be considered for opportunities that match your experience.
A/B testing
AI marketing tools
Answer engine optimization (AEO) and SEO
Audience segmentation
Conversion rate optimization
CRM platform proficiency
Digital advertising
Email marketing
Integrated campaigns
Marketing analytics
Marketing automation
Paid media
Social media platforms

Salary for Digital Marketing Specialist in San Ramon, CA

79200 - 111540

Low
79200
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
93060
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
111540
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

Job title Low Mid High Marketing Analytics Manager 141570 159390 186120 Marketing Analytics Specialist 96360 116820 146190 Digital Strategist 126060 148500 174900 Growth Marketing Manager 123750 146520 182160 Demand Generation Manager 120780 142560 171270 E-Commerce Marketing Manager 121440 141240 170610 Performance Marketing Manager 101640 138930 177210 Digital Marketing Manager 109230 136950 155760 Digital Project Manager 102960 132000 153780 Email Marketing Manager 96360 120780 146520 Email Marketing Specialist 70950 88440 101970 Marketing Automation Specialist 96690 113520 135960 SEO Specialist 89430 103620 120120 Paid Search Specialist 85800 101640 115500

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.