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Digital Marketing Manager in Los Angeles, CA

Digital Marketing Manager Job Description

The digital marketing manager plays a key role in enhancing a company’s brand awareness within the digital space, as well as driving website traffic, leads and sales. This role involves driving various digital marketing efforts, from search engine optimization (SEO) and search engine marketing (SEM) to email and social media. Strong analytical and collaborative skills and proven experience leading and managing digital campaigns are often required. Employers often seek candidates with relevant business knowledge and an understanding of web analytics.

Typical digital marketing manager duties:

Developing, implementing and managing marketing campaigns that promote a company and its products or services online or via digital channelsWorking closely with marketing team members, supporting teams, and agencies and vendors to execute digital campaignsAnalyzing customer and user data and measuring and reporting on the performance of digital campaigns

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Salary for Digital Marketing Manager in Los Angeles, CA
105783 - 150978
Low
105783
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
131983
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
150978
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 132310 154253 179143 Marketing Analytics Specialist 93010 112005 141480 Digital Strategist 121830 143445 168990 Growth Marketing Manager 119538 142463 174558 Demand Generation Manager 116590 137878 165388 E-Commerce Marketing Manager 118228 136895 165388 Performance Marketing Manager 98250 134930 171610 Digital Marketing Specialist 76635 90390 108075 Digital Project Manager 99560 127398 149013 Email Marketing Manager 92028 116590 139843 Email Marketing Specialist 68775 85478 98578 Marketing Automation Specialist 92355 108403 127398 SEO Specialist 86460 100543 117573 Paid Search Specialist 82530 98250 111350

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.