<p>We’re looking for a sharp, strategic, and highly adaptable <strong>Digital Marketing Manager – Paid Media</strong> to lead the execution of digital strategies across a range of paid channels, with a strong focus on driving B2C conversions and business growth. This role blends performance marketing expertise with cross-functional collaboration and strategic communication.</p><p><br></p><p>You'll manage campaign execution from strategy through launch, work closely with internal stakeholders to bring client and business goals to life, and continuously optimize to deliver measurable impact. This role requires someone who can think analytically, act quickly, and communicate clearly—without relying on marketing jargon. </p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead the strategy, planning, execution, and optimization of paid media campaigns across platforms like Google Ads, Meta, Reddit, and more.</li><li>Drive B2C performance outcomes—especially focused on conversions, ROAS, and growth KPIs.</li><li>Translate high-level campaign objectives into clear, executable strategies with measurable impact.</li><li>Collaborate with cross-functional internal teams (Project Management, Creative, Analytics, and occasionally Senior Leadership) to align on campaign strategy, timelines, and deliverables.</li><li>Help set up landing pages and ensure campaign launch readiness with the right tracking, assets, and messaging.</li><li>Work closely with the Project Management team to support client-facing communication and ensure that changes or optimizations are clearly understood and aligned with broader business goals.</li><li>Occasionally engage in client-facing discussions to support paid media strategies or requests (e.g., expanding into Reddit or a new platform).</li><li>Build and maintain campaign dashboards using Google Data Studio, using internal and platform data to track performance and guide strategic decisions.</li><li>Communicate campaign performance and optimization strategy to stakeholders in clear, actionable language—not just marketing speak.</li></ul><p><br></p>
<p>Our client is looking for a detail-oriented and collaborative Advertising Operations Coordinator for a short-term freelance engagement. This fully remote role offers up to 20 hours per week, working in Eastern Standard Time (EST).</p><p><br></p><p><strong>Responsibilities: </strong></p><ul><li>Assemble and deliver email promotions and newsletters in coordination with Sales and Editorial teams.</li><li>Maintain the advertising and editorial promotions calendar using Asana.</li><li>Collect advertising collateral from clients and launch campaigns.</li><li>Perform QA prior to campaign launch, including link testing and copyproofing.</li><li>Send tests to internal and external clients and secure approvals before campaign delivery.</li><li>Compile campaign results and present them to Account Executives in concise reports.</li><li>Provide post-campaign analysis and recommendations to optimize future campaigns.</li><li>Stay informed about industry trends, new ad products, formats, and regulations.</li><li>Create and maintain a knowledge base for the internal team on best practices and standard methodologies.</li><li>Support Sales team with campaign optimization for performance and delivery.</li><li>Troubleshoot ad serving errors and report discrepancies or broken creative.</li><li>Provide inventory and sell-through reports for direct and programmatic advertising opportunities.</li></ul>
<p>Are you a creative, results-driven marketer passionate about delivering memorable campaigns and building influential partnerships? Our client—a fast-growing, entrepreneurial brand in the retail and consumer space—is seeking a dynamic <strong>Marketing Manager</strong> to elevate their brand presence, drive community engagement, and accelerate business growth.</p><p><br></p><p><strong>Why Join?</strong></p><ul><li>Thrive in an entrepreneurial and collaborative environment with a supportive, drama-free culture.</li><li>Work alongside talented international teams across Belgium, Hong Kong, Brazil, India, and more.</li><li>Enjoy employee discounts on premium products and beverages.</li><li>Unlock career growth opportunities within a globally recognized brand.</li></ul><p><strong><u>Key Responsibilities</u></strong></p><p><strong>Multi-Channel Marketing Leadership</strong></p><ul><li>Strategize and execute integrated marketing campaigns across digital, influencer, PR, and retail platforms.</li><li>Drive brand engagement by planning in-store events and high-impact activations, especially at the flagship Espro Coffee Bar.</li><li>Collaborate with creative agencies to ensure campaigns are innovative, on-brand, and results-focused.</li></ul><p><strong>Influencer & Social Media Partnerships</strong></p><ul><li>Cultivate and manage relationships with Toronto’s top influencers and creators.</li><li>Oversee original content production for TikTok, Instagram, YouTube, and emerging platforms.</li><li>Ensure all content initiatives are connected to clear KPIs—including sales, engagement, and audience growth.</li></ul><p><strong>Public Relations & Earned Media</strong></p><ul><li>Lead external PR agency relationships and build awareness via proactive media outreach.</li><li>Secure earned coverage in lifestyle, food & beverage, and design publications.</li><li>Integrate PR outcomes with overall marketing dashboards and report on impact.</li></ul><p><strong>Community Management & Content Creation</strong></p><ul><li>Oversee the brand’s social media profiles—driving follower growth, fostering community engagement, and maintaining a vibrant brand voice.</li><li>Guide content creation with agencies and freelancers, ensuring quality and consistency.</li><li>Monitor feedback, engage with the audience, and track performance metrics.</li></ul><p><strong>Performance Reporting & Analytics</strong></p><ul><li>Deliver clear, actionable weekly and monthly reports on campaign performance and ROI.</li><li>Monitor KPIs across all channels to inform marketing strategy and continuous improvement.</li></ul><p><br></p>
<p>We are seeking a forward-thinking Talent Acquisition Manager to lead a strategic and innovative recruitment function supporting business growth across multiple facilities. Reporting to the Senior Director of Human Resources, this role will oversee full-cycle recruitment, build talent strategies, and partner with organizational leaders to attract and hire exceptional talent. This position supervises two Talent Acquisition Specialists, both providing support across Canadian and U.S. operations.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><br></p><p><strong>Talent Acquisition Strategy & Leadership</strong></p><ul><li>Develop and execute a multi-year talent acquisition strategy aligned with business objectives.</li><li>Transform recruitment processes to be proactive, data-driven, and future-focused.</li><li>Advise and partner with leaders on talent planning, market intelligence, and organizational effectiveness.</li><li>Lead and mentor a small TA team, coordinating external resources as needed.</li></ul><p><strong>Full-Cycle Recruitment Oversight</strong></p><ul><li>Oversee recruitment for manufacturing, skilled trades, technical specialists, and corporate functions across Canada and the U.S.</li><li>Optimize time-to-hire, quality-of-hire, and candidate experience through modern recruitment tools and methodologies.</li><li>Conduct sourcing and headhunting for critical and niche roles.</li><li>Ensure hiring processes remain compliant with employment regulations in all applicable jurisdictions.</li></ul><p><strong>Workforce Planning & Talent Pipelines</strong></p><ul><li>Collaborate with HR and Operations to forecast workforce needs and shifts.</li><li>Establish proactive pipeline programs for hard-to-fill roles including skilled trades, engineering, automation, and leadership positions.</li><li>Forge partnerships with universities, colleges, trade programs, and community organizations to expand early-career and diverse talent pools.</li></ul><p><strong>Employer Brand & Candidate Experience</strong></p><ul><li>Drive employer brand initiatives to showcase company culture and values.</li><li>Enhance candidate experience throughout the hiring process.</li><li>Manage recruitment marketing, social media, and local outreach efforts.</li></ul><p><strong>TA Technology, Reporting & Optimization</strong></p><ul><li>Implement or improve ATS and recruitment technology for increased efficiency and analytics.</li><li>Develop recruitment dashboards, key metrics, and reporting for leadership.</li><li>Continuously assess and refine TA processes for scalability and alignment with business needs.</li></ul><p><strong>Partnership & Collaboration</strong></p><ul><li>Work closely with HR Business Partners, Operations, Training & Development, and Communications.</li><li>Serve as a culture ambassador and champion of company values.</li></ul><p>Apply today and build your career with Robert Half! Be part of a team that is committed to safety, innovation, and high performance.</p>
<p>Join our client's team as a Communications and PR Lead, where you’ll be instrumental in shaping the organization’s voice, managing its public image, and crafting impactful communication strategies. You’ll collaborate across departments to ensure cohesive messaging that resonates with employees, clients, media, and the community—helping drive our brand’s reputation forward.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><strong>Strategic Communications</strong></p><ul><li>Design and execute comprehensive communication and PR strategies to elevate brand recognition.</li><li>Create messaging frameworks and communication plans aligned with organizational goals.</li></ul><p><strong>Media Relations</strong></p><ul><li>Build and maintain strong relationships with media outlets, journalists, and key influencers.</li><li>Draft, distribute, and pitch press releases and media materials to secure positive coverage.</li></ul><p><strong>Internal Communications</strong></p><ul><li>Develop engaging internal materials—including newsletters, announcements, and updates—to foster employee engagement and alignment.</li><li>Partner with HR and leadership to communicate organizational changes and initiatives effectively.</li></ul><p><strong>External Communications</strong></p><ul><li>Oversee the creation of marketing, social media, and corporate communications materials, ensuring brand consistency.</li><li>Respond promptly to public inquiries and handle crisis communication to safeguard the organization’s reputation.</li></ul><p><strong>Content Development</strong></p><ul><li>Produce compelling content—such as speeches, articles, blog posts, and presentations—for executives and leadership.</li><li>Ensure all messaging aligns with brand guidelines in tone and visual identity.</li></ul><p><strong>Measurement & Optimization</strong></p><ul><li>Track and report the impact of communication and PR initiatives using relevant metrics.</li><li>Analyze results and continually optimize strategies for greater reach and effectiveness.</li></ul><p>If you are a strategic storyteller with a passion for building strong brands and meaningful connections, we encourage you to apply and help shape our organization’s narrative.</p>
<p>We’re looking for a recruitment leader who’s ready to operate at a strategic altitude while still delivering hands-on results. This role is mission-critical to elevating our talent ecosystem and strengthening the workforce engine that fuels our business.</p><p><strong>What You’ll Own</strong></p><p>You’ll be the end-to-end architect of our hiring experience—designing sourcing strategies, orchestrating full lifecycle recruitment, and delivering best-in-class stakeholder engagement across the organization.</p><p><strong>Full-Cycle Recruitment Excellence</strong></p><ul><li>Partner with hiring managers to craft a clear, aligned understanding of role requirements, success profiles, and sourcing timelines.</li><li>Deploy targeted recruiting strategies, leveraging innovative channels to drive high-quality pipelines.</li><li>Champion the full hiring workflow—screening, interviewing, selection, offer management, and onboarding—while ensuring seamless execution through Workday.</li><li>Curate ongoing talent pools to support high-volume needs and proactive workforce planning.</li><li>Represent the brand at career events and networking activations, strengthening our presence in key markets.</li><li>Build trust and synergy with leaders, HR partners, and cross-functional teams to deliver predictable, high-impact hiring outcomes.</li></ul><p><strong>Strategic Sourcing</strong></p><ul><li>Lead direct sourcing initiatives for hard-to-fill and senior-level roles.</li><li>Create sustainable talent pipelines aligned with future workforce imperatives.</li><li>Drive market intelligence and competitive insights to elevate hiring strategies.</li></ul><p><strong>Reporting, Analytics & Optimization</strong></p><ul><li>Maintain recruitment service-level reporting and extract actionable insights to enhance performance.</li><li>Evaluate and refine talent acquisition tools, processes, and automation opportunities to optimize operational efficiency.</li></ul><p><strong>HR Projects & Innovation</strong></p><ul><li>Engage in HR initiatives that advance organizational capability, culture, and employee experience.</li></ul><p><br></p>
We are looking for a skilled HubSpot Data & Marketing Operations Analyst to join our team on a contract basis in Mississauga, Ontario. In this role, you will be responsible for managing data operations and ensuring seamless integration between marketing and operational systems. You will collaborate across departments to optimize data processes and support reporting needs within the airline industry.<br><br>Responsibilities:<br>• Extract, transform, and load operational data from industry-specific systems into Azure Data Lake and HubSpot.<br>• Oversee the transition of data from Salesforce, ensuring clean-up and migration processes are handled effectively.<br>• Maintain data accuracy and consistency across HubSpot to support operational and marketing needs.<br>• Develop and manage data pipelines that facilitate comprehensive reporting for marketing and operations.<br>• Collaborate with marketing and operations teams to identify and address data requirements across aviation, private airport, and maintenance business lines.<br>• Create detailed documentation of data flows and processes to ensure scalability and long-term usability.<br>• Monitor and troubleshoot data systems to identify and resolve issues promptly.<br>• Conduct quality assurance checks to maintain the integrity of stored data and reporting outputs.<br>• Utilize SQL queries and stored procedures to extract and analyze data efficiently.
