SEO specialist

SEO Specialist Job Description:

A successful candidate is very comfortable with analytics and has excellent copywriting skills. A bachelor’s degree and in-depth knowledge of Search Engine Optimization (SEO) and online media are required. Experience developing web content and working with search tools (e.g., Google Search Console) is preferred.

Typical Duties of an SEO Specialist:

Formalizing search SEO and helping lead the technology team in their implementation across all websites and brand extensions Analyzing organic traffic and providing strategies for improvement Developing SEO assessments and recommendations and translating them into technical or copy requirements Providing SEO guidance in technical areas such as server infrastructure, website structure and page construction Reviewing and managing all page tagging, and consistently analyzing changing opportunities and trends in search engine algorithms and important keywords

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Salary for SEO specialist
55250 - 78500
25th percentile
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Project Manager 69000 92000 103750 Digital Strategist 71000 85250 102500 Web/Mobile Analytics Specialist 63250 74500 88250 Digital Marketing Manager 82000 97500 115000 Digital Marketing Specialist 53250 61500 72500 Email Marketing Manager 73000 87250 95250 Email Marketing Specialist 51250 65500 70250 Social Media Manager 58250 71000 82000 Social Media Specialist 52000 65500 76250 Marketing Automation Specialist 50750 67500 82750 Paid Search Specialist 56250 68000 75750 Digital Community Manager 50000 61500 73500

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