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Communications Director in St. John's, NL

Communications Director Job Description

A Communications Director is a senior leader responsible for developing and executing an organization's overall communication strategy. This role oversees all internal and external communications, including public relations, media relations, corporate messaging, and digital communications. The Director ensures consistent brand voice, manages reputation, and advises senior leadership on communication best practices. This position demands exceptional strategic thinking, strong written and verbal communication skills, proven leadership in a fast-paced environment, and the ability to manage complex communication challenges. Typically, 10-15+ years of progressive experience in communications, public relations, or marketing, with at least 5 years in a leadership role, is required. A Bachelor's Degree in Communications, Public Relations, Journalism, or a related field is essential, with a Master's degree or relevant professional accreditation (e.g., APR) highly preferred. A deep understanding of Canadian media landscapes, cultural nuances, and public sentiment is paramount.

Typical communications director duties:

Develop and implement comprehensive communication strategies aligned with organizational goals.Oversee all internal communications (employee engagement, executive messaging).Manage external communications, including media relations and public relations.Develop and maintain consistent corporate messaging and brand voice.Advise senior leadership on communication strategies for key initiatives and crisis management.Lead and mentor a team of communications professionals.Manage digital communication channels (website, social media, email campaigns).Monitor media coverage, analyze public opinion, and assess communication effectiveness.Ensure all communications comply with Canadian regulations and ethical standards.

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Salary for Communications Director in St. John's, NL

106098 - 147972

Low
106098
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
127976
The candidate has moderate experience in the role, meets most requirements or has equivalent transferrable skills, and may also have relevant certifications.
High
147972
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.