Search jobs now Find the right job type for you Explore how we help job seekers Contract talent Permanent talent Learn how we work with you Executive search Finance and Accounting Technology Marketing and Creative Legal Administrative and Customer Support Technology Risk, Audit and Compliance Finance and Accounting Digital, Marketing and Customer Experience Legal Operations Human Resources 2026 Salary Guide Demand for Skilled Talent Report Building Future-Forward Tech Teams Job Market Outlook Press Room Salary and hiring trends Adaptive working Competitive advantage Work/life balance Inclusion Browse jobs Find your next hire Our locations

Brand Manager in Quebec City, QC

Brand Manager Job Description

A Brand Manager in Canada holds a pivotal role in shaping a brand's presence, perception, and performance within the market. This position is responsible for the end-to-end development and execution of brand strategies designed to enhance brand awareness, drive sales, cultivate customer loyalty, and ultimately grow market share. The role demands a blend of strategic thinking, analytical acumen, and creative vision, leveraging market research insights to inform brand positioning, guide product development, and orchestrate integrated marketing and communications initiatives. Candidates typically possess 5-8 years of progressive experience in marketing or brand management, with a proven track record of building successful brands. A bachelor's degree in Marketing, Business Administration, or a related field is generally required, and a deep understanding of Canadian consumer behavior, cultural nuances, and competitive landscapes is essential.

Typical brand manager duties:

Conduct thorough market research and competitive analysis to identify opportunities and challenges within the Canadian market.Develop, implement, and manage comprehensive brand strategies, marketing plans, and product roadmaps.Define and maintain brand identity, messaging, and visual guidelines across all touchpoints.Collaborate closely with product development, sales, creative, and external agencies to ensure cohesive brand execution.Monitor brand performance using key metrics, analyzing sales data, market share, and consumer insights to optimize strategies.Lead new product or service launches and marketing campaigns tailored for the Canadian audience.Manage brand budgets, forecasting, and reporting on marketing expenditures and ROI.

Looking for a brand manager or a brand manager job?

Submit your resume or request talent now and our expert recruiters will be with you shortly.Robert Half can assist you with your brand manager staffing needs.
Salary for Brand Manager in Quebec City, QC
74448 - 110095
Low
74448
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
90938
The candidate has moderate experience in the role, meets most requirements or has equivalent transferrable skills, and may also have relevant certifications.
High
110095
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 152048 183088 206125 VP of Marketing 138225 156655 169508 Marketing Director 108883 131435 152048 Marketing Manager 83905 98213 107670 Marketing Specialist 58200 64748 72023 Marketing Coordinator 50683 61595 68628 Marketing Analytics Manager 92635 102578 113975 Marketing Analytics Specialist 63050 80025 94090 Media Manager 87058 94575 104275 Product Manager 77358 93848 113005 Product Marketing Manager 69840 90938 111793 Project Manager – Marketing and Creative 73235 92878 104275 Demand Generation Manager 80268 90695 101365 Media Buyer 57230 69598 84390 Media Planner 51653 59655 69113 Event Manager 54320 67415 77358 Event Coordinator 47530 55290 63293 Communications Director 109368 131920 152533 Communications Manager 89240 103063 116885 Communications Specialist 56745 67900 77843 Public Relations Director 110095 122463 135558 Public Relations Manager 88513 97243 114703 Public Relations Specialist 56745 67658 77600

Explore more salaries

Learn what sets our data apart

Looking to hire? Start here.

Access the skilled permanent and contract talent you need—from support roles to C-suite—with precision matching powered by Robert Half recruiters leveraging their experience combined together with our industry-leading AI technology. Hire talent

More to explore

Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.