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Marketing Manager in Green Bay, WI

Marketing Manager Job Description

A marketing manager is responsible for overseeing the promotion of a company’s brand, and for developing and executing successful marketing strategies that build awareness of the company’s products or services. This professional may manage marketing for a range of products or specialize in a particular product or service, depending on the size of the organization. Marketing managers evaluate previous marketing campaigns, initiate market research, and develop and implement new campaigns. Candidates should have experience in online marketing and social media strategy. A degree in marketing or business administration is often required.

Typical marketing manager duties:

Developing and deploying marketing campaigns through media, advertising and social media channelsOverseeing internal marketing teams, promotional messaging and products, and ensuring they meet brand guidelinesManaging the annual marketing budget, allocating funds, and reporting on the performance of strategies and campaigns

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Salary for Marketing Manager in Green Bay, WI

78969 - 111563

Low
78969
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
94500
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
111563
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 149188 178719 217656 Vice President of Marketing 129281 151813 173469 Marketing Director 95156 115719 143938 Product Manager 81156 104344 121844 Product Marketing Manager 78531 98875 119875 Marketing Coordinator 43969 54469 66281 Brand Manager 70656 84438 101063 Project Manager 60813 72188 87500 Customer Experience Marketing Manager 52281 65625 78531 Market Researcher 51625 64094 78750 Media Director 84875 102594 119875 Media Buyer 53813 62125 75469 Media Planner 52719 61250 73500 Communications Manager 68031 79844 91875 Communications Specialist 47688 56219 68250 Event Manager 49000 60156 73938 Event Coordinator 38500 44625 52281

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.