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Marketing Director in Orange, CA

Marketing Director job description

The marketing director is part analyst, part strategist and part manager. This professional supervises a marketing team responsible for developing promotional communications strategy and materials for a company or product. The marketing director’s role can vary depending on a company’s needs and the industry focus, but generally, it centers on managing the marketing process from research and planning to execution and analysis. Duties may also include overseeing the operation of a company’s website or email marketing program and reviewing analytics. This position requires excellent communication, analytical and managerial skills. An MBA is often preferred, as is 5 to 10 years of applicable experience.

Typical marketing director duties:

Preparing short- and long-term marketing plans, including promotional calendars and programs, developing pricing policies and setting budgetsDirecting marketing messaging activities and ensuring marketing programs align with public relations initiativesTracking and evaluating the results of marketing campaigns and identifying opportunities to drive improvement and grow target market share

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Salary for Marketing Director in Orange, CA

130095 - 197355

Low
130095
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
158710
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
197355
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 203550 245440 295885 Vice President of Marketing 177295 207680 238950 Product Manager 112395 144255 167855 Product Marketing Manager 109150 136585 165200 Marketing Manager 107380 128620 151925 Marketing Coordinator 60180 74045 90270 Brand Manager 96760 115935 138650 Marketing Project Manager 83780 99415 120360 Market Researcher 70505 88500 108855 Media Director 115345 139535 162840 Media Buyer 75815 85255 103250 Media Planner 71980 83780 100300 Communications Manager 92925 109445 126555 Communications Specialist 65195 76995 93515 Event Manager 66965 83190 102070 Event Coordinator 53100 61655 72275

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