<p>Senior Marketing Manager</p><p>Salary: £55,000 - £60,000<br /> Location: Cheshire<br /> <br /> </p><p>Robert Half are recruiting for a Senior Marketing Manager to join a long-established, growing and entrepreneurial business based in Cheshire.</p><p>The business operates in a fast-moving, highly commercial environment where effective marketing directly influences audience numbers, ticket sales and the success of the strategic plan.</p><p>This is a newly created, senior role offering the successful candidate the opportunity to take ownership of the overall marketing strategy, lead a small team and work closely with the Commercial Director. </p><p><strong>Responsibilities</strong></p><p>The Senior Marketing Manager will be responsible for bringing together the business's existing marketing channels and creating a clear, commercially focused strategy across its portfolio of shows.</p><p>Key responsibilities will include:</p><ul><li>Developing and delivering the overall marketing strategy</li><li>Driving audience growth, customer acquisition and ticket sales</li><li>Creating tailored marketing plans for different shows, venues, locations and customer demographics</li><li>Leading, supporting and developing a marketing team of four</li><li>Bringing greater structure and coordination to activity currently managed across different channels</li><li>Overseeing CRM, paid digital, social media, SEO, content, outdoor advertising and brand activity</li><li>Managing and challenging external agencies to ensure strong performance and value</li><li>Using customer data, market insight and campaign analysis to guide decision-making</li><li>Monitoring ROI, ROAS, ticket sales and campaign performance</li><li>Managing and optimising the annual marketing budget</li><li>Working closely with operational, finance, commercial and production teams</li></ul><p><strong>Ideal candidate profile</strong></p><p>The successful candidate is likely to be an experienced Marketing Manager or Senior Marketing Manager who is ready to take ownership of a complete marketing function.</p><p>You will ideally have:</p><ul><li>Broad experience across the full marketing mix rather than specialising in one individual channel</li><li>A track record of developing and delivering multi-channel marketing strategies</li><li>Strong commercial awareness and an understanding of how marketing activity drives revenue</li><li>Experience of customer acquisition, customer journeys and audience segmentation</li><li>Good knowledge of CRM, paid digital, social media, content and offline marketing</li><li>Experience using data and insight to improve campaign performance</li><li>An understanding of ROI and ROAS</li><li>Experience managing budgets and external agencies</li><li>Previous team management or leadership experience</li><li>The confidence to influence senior stakeholders and challenge existing approaches</li><li>A hands-on, adaptable approach suited to an entrepreneurial, owner-managed business</li></ul><p><strong>Salary and benefits</strong></p><ul><li>Salary of £55,000 - £60,000</li><li>25 days' annual leave plus bank holidays</li><li>Opportunity to take ownership of a newly created senior marketing role</li><li>Leadership of an established marketing team</li><li>Responsibility for the annual marketing budget</li><li>Direct exposure to the Commercial Director and business owners</li><li>Scope to shape the future marketing strategy and grow with the business</li></ul><p>Robert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to diversity, equity and inclusion. Suitable candidates with equivalent qualifications and more or less experience can apply. Rates of pay and salary ranges are dependent upon your experience, qualifications and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose and store your personal data: roberthalf.com/gb/en/privacy-notice.</p><img src="https://counter.adcourier.com/Q29ub3IuTWNDYWJlLjI4Njc3LjEwOTIzQHJoaS5hcGxpdHJhay5jb20.gif">
<p><strong>Head of Marketing</strong></p><p>Salary: £60,000 + Benefits Location: Cheshire</p><p>Robert Half are partnering exclusively with a long-established and highly successful live entertainment business to recruit a Head of Marketing.</p><p>This is a newly created role offering the opportunity to take ownership of the marketing strategy across a portfolio of well-known touring entertainment brands.</p><p>Reporting to the Commercial Director, you'll lead a small marketing team and work closely with external agencies to drive customer acquisition, increase ticket sales and ensure marketing activity delivers measurable commercial results.</p><p><strong> </strong></p><p><strong>The Role</strong></p><p>You'll be responsible for developing and delivering the overall marketing strategy across multiple live events, shows and entertainment brands.</p><p>Key responsibilities include:</p><ul><li>Creating and implementing the overall marketing strategy</li><li>Driving audience growth, customer acquisition and ticket sales</li><li>Leading, developing and coaching a marketing team of four</li><li>Managing external agencies across paid media, SEO and digital channels</li><li>Overseeing CRM, digital marketing, social media, content and brand activity</li><li>Monitoring campaign performance, ROI and return on ad spend (ROAS)</li><li>Using customer insight and data to guide marketing decisions</li><li>Working closely with commercial and operational stakeholders across the business</li><li>Supporting launches into new venues and locations</li></ul><p><strong> </strong></p><p><strong>The Candidate</strong></p><p>We're looking for an experienced marketing professional with a broad skill set and a strong commercial mindset.</p><p> </p><p>You will ideally have:</p><ul><li>Previous experience in a Marketing Manager, Senior Marketing Manager, Growth Marketing Manager or Head of Marketing role</li><li>Experience developing and delivering multi-channel marketing strategies</li><li>Strong knowledge of digital marketing, CRM and customer acquisition</li><li>A data-driven approach with the ability to analyse performance and optimise campaigns</li><li>Experience managing budgets and external agencies</li><li>Previous team leadership experience</li><li>Excellent communication and stakeholder management skills</li><li>A hands-on approach and willingness to get involved in delivery as well as strategy</li></ul><p><strong>What's on Offer?</strong></p><ul><li>Opportunity to shape a newly created Head of Marketing position</li><li>Direct influence on commercial performance and business growth</li><li>Broad role spanning multiple brands and channels</li><li>Genuine autonomy and visibility within the leadership team</li><li>Collaborative and entrepreneurial environment</li><li>Salary of £60,000 plus benefits</li><li>25 days holidays</li></ul><p>If you're looking for an opportunity to take ownership, drive growth and make a visible impact within a unique and exciting business, we'd love to hear from you.</p><p>Robert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to diversity, equity and inclusion. Suitable candidates with equivalent qualifications and more or less experience can apply. Rates of pay and salary ranges are dependent upon your experience, qualifications and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose and store your personal data: roberthalf.com/gb/en/privacy-notice.</p><img src="https://counter.adcourier.com/Q29ub3IuTWNDYWJlLjkxMTc4LjEwOTIzQHJoaS5hcGxpdHJhay5jb20.gif">
<p><strong>The Opportunity</strong></p><p>We are looking for an experienced <strong>Head of Data Product</strong> to lead the development of data-driven products, commercial insight and predictive analytics that help organisations make better-informed decisions, improve service performance and unlock growth opportunities.</p><p>This is a permanent role, paying up to £90,000 with 15% bonus and car allowance/EV. Our client, based in Birmingham offers hybrid working (2-3 days a week in office with occasional travel to client sites) </p><p>This is a senior leadership opportunity for someone who combines strong data product leadership with commercial acumen and the ability to translate complex information into meaningful, actionable intelligence.</p><p>You will lead a multidisciplinary team responsible for developing innovative client and contract intelligence solutions, including reporting products, dashboards, insight packs and AI-powered capabilities. Your work will help drive client retention, identify opportunities for revenue and margin improvement, support business development and enable better operational decision-making.</p><p><strong>Key Responsibilities</strong></p><p><strong>Data Product Strategy & Leadership</strong></p><ul><li>Define and own the vision, strategy and roadmap for client and contract intelligence products.</li><li>Lead product discovery, engaging with clients and internal stakeholders to understand business challenges and translate them into effective data solutions.</li><li>Prioritise product development, manage backlogs and oversee delivery from initial concept through to launch and adoption.</li><li>Balance the development of scalable, reusable products with specific client and commercial requirements.</li></ul><p><strong>Commercial Intelligence & Analytics</strong></p><ul><li>Develop and deliver high-quality dashboards, reporting solutions, insight packs and analytical products to support client decision-making.</li><li>Drive the use of predictive analytics, AI and natural-language AI agents to generate actionable intelligence and next-best-action recommendations.</li><li>Bring together data across Procurement, Sales, HR and Finance to identify trends, performance opportunities and potential improvements in revenue and profitability.</li><li>Develop intelligence that supports client retention, business growth, and service performance.</li><li>Oversee the delivery of client-facing ESG reporting, drawing on relevant people and procurement data to meet client requirements.</li></ul><p><strong>About You</strong></p><p>You will be an established data, analytics or intelligence leader with experience taking data products from initial discovery through to successful delivery and adoption.</p><p>You will ideally bring:</p><ul><li>Proven experience leading data, analytics or intelligence products, including ownership of product strategy, roadmaps and delivery priorities.</li><li>Strong commercial awareness and an understanding of client, contract and service-performance environments.</li><li>Experience developing scalable reporting products, dashboards and actionable business intelligence.</li><li>An understanding of predictive analytics, AI and emerging AI-driven capabilities, with the ability to identify how these can deliver tangible business value.</li><li>Experience leading multidisciplinary teams and bringing together technical, analytical and business stakeholders.</li><li>The ability to translate complex data into clear commercial insights and practical recommendations.</li><li>Strong stakeholder management and communication skills, with the confidence to engage directly with senior business leaders and clients.</li><li>A sound understanding of data quality, governance, reporting definitions and the importance of responsible data sharing.</li><li>Make a measurable impact on client relationships, business growth and profitability.</li></ul><p><strong>On Offer</strong></p><ul><li>Paying up to £90,000 DOE </li><li>Bonus - up to 15% </li><li>Car allowance or EV</li><li>27 days annual leave plus bank holidays </li><li>Health insurance</li><li>Hybrid working (2-3 days a week in Birmingham, with occasional travel to client sites) </li></ul><p>Robert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to diversity, equity and inclusion. Suitable candidates with equivalent qualifications and more or less experience can apply. Rates of pay and salary ranges are dependent upon your experience, qualifications and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose and store your personal data: roberthalf.com/gb/en/privacy-notice.</p><img src="https://counter.adcourier.com/Um94eS5MYXcuNDc4MzAuMTA5MjNAcmhpLmFwbGl0cmFrLmNvbQ.gif">