<h1>Performance Media Manager (Interim Contract)</h1><p><strong>Location:</strong> West London (2 days per week onsite, 3 days remote)<br /> <strong>Rate:</strong> £300 - £375 per day (via umbrella)<br /> <strong>Contract Length:</strong> 5 Months<br /> <strong>Start Date:</strong> ASAP</p><p>We are seeking an experienced <strong>Performance Media Manager</strong> to join a leading consumer-focused organisation on a <strong>5-month contract</strong>. This role is ideal for a hands-on digital media professional who can quickly assess, optimise and scale performance marketing activity while implementing robust audience, attribution and measurement frameworks.</p><p>Working within a fast-paced marketing function, you will drive media effectiveness across the full customer journey, leveraging first-party data, advanced targeting techniques and data-led insights to maximise return on media investment.</p><h2>Key Responsibilities</h2><h3>Full-Funnel Media Planning & Optimisation</h3><ul><li>Plan, execute and optimise integrated media campaigns across digital channels.</li><li>Manage performance activity across social, programmatic, video and retail media platforms.</li><li>Develop audience-first media strategies that drive measurable commercial outcomes.</li><li>Continuously test, learn and optimise campaigns to improve efficiency and performance.</li></ul><h3>Audience Strategy & Data Management</h3><ul><li>Build and activate audience segments using first, second and third-party data sources.</li><li>Work closely with CRM, analytics and marketing teams to improve audience targeting.</li><li>Ensure all audience activation complies with GDPR and data governance requirements.</li></ul><h3>Attribution & Performance Measurement</h3><ul><li>Establish and enhance multi-touch attribution methodologies.</li><li>Develop measurement frameworks that demonstrate the true impact of marketing activity.</li><li>Design and implement test-and-control programmes to validate campaign effectiveness.</li><li>Provide actionable recommendations based on campaign and customer journey analysis.</li></ul><h3>Tracking & Analytics</h3><ul><li>Manage and optimise tracking infrastructure including: <ul><li>Pixels and tags</li><li>Conversion APIs</li><li>Server-side tracking</li><li>UTM frameworks</li></ul></li><li>Ensure data accuracy and reporting integrity across channels.</li></ul><h3>Reporting & Insights</h3><ul><li>Produce weekly and monthly performance reports and dashboards.</li><li>Translate complex performance data into clear business recommendations.</li><li>Present insights and optimisation opportunities to key stakeholders.</li></ul><h2>Key Skills & Experience</h2><h3>Essential</h3><ul><li>Proven experience in a Performance Media Manager, Paid Media Manager or Digital Media Manager role.</li><li>Strong background in media planning and execution across major social and programmatic platforms.</li><li>Experience with audience segmentation, customer data strategies and attribution modelling.</li><li>Knowledge of tracking technologies including pixels, APIs and analytics platforms.</li><li>Strong analytical and reporting skills with the ability to influence commercial decisions through data.</li><li>Experience managing KPIs such as ROAS, CPA, conversion rate and media efficiency metrics.</li></ul><h3>Desirable</h3><ul><li>Experience within FMCG, consumer brands or retail environments.</li><li>Exposure to first-party data activation and customer data platforms.</li><li>Understanding of retail media and omnichannel measurement.</li></ul><h2> </h2><p>If you're a data-driven performance marketing specialist available for a 5-month assignment and able to work onsite in West London twice per week, we'd love to hear from you.</p><p> </p><p>Robert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to diversity, equity and inclusion. Suitable candidates with equivalent qualifications and more or less experience can apply. Rates of pay and salary ranges are dependent upon your experience, qualifications and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose and store your personal data: roberthalf.com/gb/en/privacy-notice.</p><img src="https://counter.adcourier.com/QW50aG9ueS5DbGFyay4xMzA5Ny4xMDkyM0ByaGkuYXBsaXRyYWsuY29t.gif">
<p><strong>Performance Media Manager - 6 month assignment - Chiswick - Hybrid - Up to £300/day</strong></p><p>Are you a digitally savvy media professional passionate about audience-led strategy, data-driven marketing and delivering measurable results?</p><p>We're seeking a commercially minded <strong>Performance Media Manager</strong> to join a leading global organisation. This is an exciting opportunity to drive digital media performance across a portfolio of brands, shaping campaign strategy, optimisation and effectiveness. You'll lead audience-first media planning, activation and measurement, collaborating with agency partners and internal teams to maximise media investment. With responsibility for over £10m in media spend, you'll play a key role in driving brand performance, commercial growth and continuous improvement.</p><p><strong>Key Details:</strong></p><ul><li><strong>Job Title</strong>: Performance Media Manager</li><li><strong>Pay Rate</strong>: £275 - £300/day + holiday pay</li><li><strong>Location</strong>: Chiswick</li><li><strong>Working pattern</strong>: Full-time - hybrid, 2-3 days onsite</li><li><strong>Assignment Length</strong>: 6 months</li></ul><p><strong>Responsibilities:</strong></p><ul><li>Develop and deliver best-in-class media activation plans, leveraging campaign insights, performance data and learnings to drive continuous improvement.</li><li>Champion audience-first planning and digital media excellence, embedding best practice and accountability across agency partners.</li><li>Lead digital campaign strategy, setup, governance, optimisation and performance reporting across brands.</li><li>Build and activate high-value audiences using 1st, 2nd and 3rd-party data to improve targeting effectiveness, efficiency and reach.</li><li>Develop audience-led messaging frameworks that align creative assets and propositions to key audience segments and stages of the journey.</li><li>Collaborate with Social, Influencer, Search, Website, CRM and D-Commerce teams to deliver integrated media strategies and optimise performance.</li><li>Lead test-and-learn initiatives to measure the impact of media investment on brand health, commercial performance and retail outcomes.</li><li>Drive campaign measurement, attribution and reporting, translating data into actionable insights and future investment recommendations.</li><li>Work closely with media agencies to continuously improve campaign effectiveness, creative excellence and operational standards.</li></ul><p><strong>Requirements:</strong></p><ul><li>Strong experience in digital media planning, audience strategy and activation across programmatic, social, video and retail media channels.</li><li>Proven experience leveraging 1st, 2nd and 3rd-party data to build and activate audience-led campaigns.</li><li>A strong understanding of the addressable advertising ecosystem, including identity solutions, audience management platforms and measurement frameworks.</li><li>Hands-on experience with leading ad technology and media platforms, including Google DV360, The Trade Desk and relevant analytics tools.</li><li>Strong knowledge of campaign measurement, attribution, testing methodologies and performance optimisation.</li><li>A data-driven mindset with strong analytical and problem-solving capabilities.</li><li>Highly organised, proactive and comfortable operating within a fast-paced environment.</li><li>Excellent stakeholder management and influencing skills, with the ability to collaborate effectively across internal teams and external agencies.</li><li>A results-focused approach, with a passion for driving continuous improvement and delivering measurable business outcomes.</li></ul><p>Robert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to diversity, equity and inclusion. Suitable candidates with equivalent qualifications and more or less experience can apply. Rates of pay and salary ranges are dependent upon your experience, qualifications and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose and store your personal data: roberthalf.com/gb/en/privacy-notice.</p><img src="https://counter.adcourier.com/RW1pbHkuTGV3aXMuMzIxMDkuMTA5MjNAcmhpLmFwbGl0cmFrLmNvbQ.gif">