Search jobs now Find the right job type for you Explore how we help job seekers Contract talent Permanent talent Learn how we work with you Executive search Finance and Accounting Technology Marketing and Creative Legal Administrative and Customer Support Technology Risk, Audit and Compliance Finance and Accounting Digital, Marketing and Customer Experience Legal Operations Human Resources 2027 Salary Guide Demand for Skilled Talent Report Press Room Tech insights and talent strategies Labour market overview AI in recruiting Staffing for small businesses Browse jobs Find your next hire Our locations

Chief Marketing Officer in Edmonton, AB

Chief Marketing Officer Job Description

The Chief Marketing Officer is a senior executive responsible for the strategic vision, leadership, and overall execution of all marketing initiatives for the organization. This role drives brand development, market growth, and customer engagement by creating and implementing a comprehensive marketing strategy that is aligned with the company’s business objectives. The Chief Marketing Officer acts as a key voice in the C-suite, leveraging deep expertise in branding, digital marketing, public relations, and data analytics to build market presence and drive revenue. Candidates must possess exceptional leadership and communication skills, a proven track record of scaling marketing operations, and a forward-thinking mindset. Typically, 15+ years of progressive experience in marketing, with a significant portion in a senior or executive leadership role, is required. A bachelor's degree in Marketing, Business, or a related field is essential, with an MBA or other advanced degree highly preferred. A demonstrated understanding of the unique Canadian consumer landscape, market dynamics, and media environment is a critical requirement.

Typical chief marketing officer duties:

Develop and execute a multi-year marketing strategy to achieve business growth, brand recognition, and market share objectives.Lead, mentor, and manage the entire marketing department, fostering a culture of creativity, innovation, and performance.Oversee all marketing functions, including brand management, public relations, digital marketing, demand generation, product marketing, and market research.Define and champion the company’s brand identity, value proposition, and public-facing narrative.Collaborate with other C-suite executives (e.g., CEO, COO, CFO) to ensure marketing efforts are integrated with overall business strategy and financial goals.Manage and optimize the marketing budget, ensuring a strong return on investment (ROI) and a data-driven approach to resource allocation.Analyze market trends, consumer behaviour, and competitor activities to identify new opportunities for growth, with a specific focus on the Canadian market.Serve as a key spokesperson for the company, engaging with media and stakeholders to enhance the organization's reputation and visibility.

Looking for a chief marketing officer or a chief marketing officer job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a chief marketing officer.Search chief marketing officer openings and apply now or submit your resume to be considered for opportunities that match your experience.

Salary for Chief Marketing Officer in Edmonton, AB

160669 - 218581

Low
160669
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
193469
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
218581
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

 Job title Low Mid High VP of Marketing 148369 167075 182706 Marketing Director 115056 138888 160669 Marketing Manager 88663 104294 114031 Marketing Specialist 62525 69700 77900 Marketing Coordinator 55094 65856 73288 Marketing Analytics Manager 98400 111213 120950 Marketing Analytics Specialist 67138 85588 100450 Product Manager 83794 102244 123000 Project Manager – Marketing and Creative 78413 98144 111725 Demand Generation Manager 86613 98656 108650 Media Manager 91994 99938 111725 Media Buyer 61244 75338 89944 Media Planner 55350 64063 74056 Brand Manager 79950 97119 117619 Event Manager 61756 74569 85331 Event Coordinator 51763 58938 67394 Communications Director 115825 140681 162975 Communications Manager 94300 108906 124538 Communications Specialist 60475 71750 82256 Public Relations Director 116338 130431 144525 Public Relations Manager 94556 103781 123000 Public Relations Specialist 60219 71494 82000 Product Marketing Manager 74569 97119 119156

Explore more salaries

Looking to hire? Start here.

Access the skilled permanent and contract talent you need—from support roles to C-suite—with precision matching powered by Robert Half recruiters leveraging their experience combined together with our industry-leading AI technology. Hire talent

More to explore

2027 Canada Salary Guide Explore the latest data for roles in 6 professional fields and know what you should pay or earn in local and national markets.
Demand for Skilled Talent Check out our Demand for Skilled Talent report to learn about employers’ hiring plans and needs.
Labour Market Overview Stay on top of Robert Half and Statistics Canada job posting data to learn about today’s hiring market.
Pay and Compensation Highlights Dive deeper into salary and total compensation trends across a range of professional roles and industries.
The salary benchmarks in the Canada Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
Browse Jobs Contract Talent Permanent Talent Consulting Solutions Finance & Accounting Technology Marketing & Creative Legal Administrative & Customer Support Discover Insights Job directory Salary Guide Time Reports Subscribe to Newsletter Contact us About Robert Half Leadership Careers With Us Locations Investor centre Press Fraud Alert Privacy Policy Terms of Use Modern Slavery Report Robert Half Canada Inc. All Rights Reserved. Numéro de permis du Québec AP-2000503 Australia - English Belgium - English Belgium - Nederlands Belgium - Français Brazil - Português Canada - English Canada - Français Chile - Español China - English China - 中文 France - Français Germany - Deutsch Hong Kong, China - English Ireland - English Italy - Italian Japan - English Japan - 日本語 Luxembourg - English Luxembourg - Français Netherlands - English Netherlands - Nederlands New Zealand - English Singapore - English Switzerland - Deutsch Switzerland - English Switzerland - Français United Arab Emirates - English United Kingdom - English United States - English