<p><strong>【Responsibility】<br /></strong><br />1. Digital Journey Planning and Design:</p><ul><li>Plan and design digital customer journeys that drive engagement across the full funnel, including awareness, user acquisition, conversion, retention, and advocacy.</li><li>Collaborate with cross-functional digital teams (Performance Marketing, Content, and Social Media) to establish optimized journeys for target audiences, including channel coordination, audience segmentation, and experience optimization.</li></ul><p>2. Cross-Functional Collaboration:</p><ul><li>Partner with business stakeholders to understand campaign objectives, strategic direction, and communication approach including messaging, creative assets, and brand positioning.</li><li>Work with digital channel teams to translate strategic initiatives into actionable execution plans, ensuring alignment with business goals. Facilitate discussions, review strategies, identify gaps, and resolve conflicts.</li></ul><p>3. Digital Strategy Development:</p><ul><li>Create digital strategies centered on communication frameworks and audience prioritization (acquisition, retention, awareness segments).</li><li>Define strategic focus areas and direction for digital initiatives based on project needs, including channel selection, user experiences, platform optimization, and performance objectives.</li></ul><p><strong>【Must-To-have skills】</strong></p><ul><li>Fluent in Japanese and English, be able to manage and consult with senior stakeholders.</li><li>5+ years of experience working as a senior digital project manager.</li><li>Proficient in relevant methodologies, tools, and software applications</li><li>Self-starter who understands quickly what they need and can start pinpointing the right areas, with strong analytical and systematic approach.</li><li>Strong organizational skills with ability to translate digital strategy requirements into execution plans</li></ul><p><strong>【Nice-To-have skills】</strong></p><ul><li>IT/technical background</li><li>Experience with digital marketing ecosystems (emails, LINE, websites)</li></ul><p><strong>Salary</strong></p><p>9M - 14M JPY</p><p><strong>Location</strong> </p><p>Tokyo</p><p> </p><p>Reference Number: 06940-0013282926</p><p><em>By clicking 'apply', you give your express consent that Robert Half may use your personal information to process your job application and to contact you from time to time for future employment opportunities. For further information on how Robert Half processes your personal information and how to access and correct your information, please read the Robert Half privacy notice <a href="https://www.roberthalf.com/jp/en/privacy" target="_blank">https://www.roberthalf.com/jp/en/privacy</a>. Please do not submit any sensitive personal data to us in your resume (such as such as race, beliefs, social status, medical history or criminal record) as we do not collect your sensitive personal data at this time.</em></p><hr /><p>お客様が「今すぐ応募」ボタンをクリックすることにより、ロバート・ハーフ（以下、当社）がお客様の応募内容を処理し、求人情報を今後随時ご連絡する目的で個人情報を使用することに明示的に同意ただいたこととなります。当社による個人情報の処理方法、またお客様自身の個人情報へのアクセスおよびその訂正に関する詳細については、プライバシー規約（<a href="https://www.roberthalf.com/jp/ja/privacy">https://www.roberthalf.com/jp/ja/privacy</a>）をお読みください。当社は、要配慮個人情報はお預かりしておりませんので人種、信条、社会的身分、病歴、犯罪の経歴など、取扱いに特に配慮を要する個人情報は、ご提出いただく職務経歴書・レジュメ等に含めないようお願いいたします。</p><img src="https://counter.adcourier.com/WGlueXUuTGluLjM4MjYxLjEwODk4QHJoaWpwLmFwbGl0cmFrLmNvbQ.gif">