<p><strong><span style="text-decoration: underline;">The Company</span></strong></p><p>A well-known global Fast-Moving Consumer Goods (FMCG) multinational corporation is currently looking for a passionate dynamic Commercial Lead in Hong Kong.</p><p> </p><p> </p><p><span style="text-decoration: underline;"><strong>The Role</strong></span></p><p>As the Commercial Manager / Trade Marketing Manager for Hong Kong and Taiwan, you will play a pivotal role in driving commercial performance and trade marketing initiatives across Hong Kong &amp; Taiwan. Reporting to the Regional Commercial Director, you will lead strategies to optimize trade partnerships, enhance brand visibility, and maximize revenue growth. This role requires a strategic thinker with deep FMCG expertise to navigate competitive landscapes, foster cross-functional collaboration, and deliver impactful marketing programs that align with global objectives while adapting to local market nuances.</p><p> </p><ul><li>Develop and execute comprehensive trade marketing strategies for Hong Kong and Taiwan, including promotional campaigns, in-store activations, and merchandising plans to boost sales and market share.</li><li>Lead Sales &amp; Operations Planning (S&amp;OP) processes to align demand forecasting, inventory management, and supply chain operations with commercial objectives, ensuring seamless execution across Hong Kong and Taiwan markets.</li><li>Develop and implement pricing strategies to optimize profitability, balancing competitive positioning with market demand and cost considerations, while aligning with global pricing frameworks.</li><li>Build and maintain strong relationships with key trade partners, distributors, retailers, and e-commerce platforms to ensure optimal product placement, pricing, and availability.</li><li>Analyze market trends, consumer insights, and competitive activities to identify growth opportunities and recommend actionable commercial plans.</li><li>Lead cross-functional teams in planning and implementing category management, pricing strategies, and trade spend optimization to achieve financial targets.</li><li>Monitor and report on key performance indicators (KPIs) such as sales volume, market penetration, ROI on trade investments, and brand health metrics.</li><li>Collaborate with global and regional teams on product launches, portfolio management, and alignment with overall business strategies.</li><li>Ensure compliance with local regulations, ethical standards, and company policies in all commercial activities.</li><li>Mentor and develop junior team members, fostering a high-performance culture focused on innovation and results.</li></ul><p> </p><p> </p><p><strong><span style="text-decoration: underline;">Your Profile</span></strong></p><ul><li>Bachelor's degree in Business Administration, Marketing, or a related field</li><li>8-15 years of progressive experience in commercial management, trade marketing, or sales roles within the FMCG sector, preferably with a multinational corporation.</li><li>Proven track record in managing markets in Asia-Pacific, with specific experience in Hong Kong and/or Taiwan highly desirable.</li><li>Strong understanding of retail/distributors dynamics, trade channels (modern trade, traditional trade, e-commerce), and consumer behaviour in fast-paced FMCG environments.</li><li>Proficiency in Microsoft Office Suite, CRM systems, and marketing analytics software.</li></ul><p> </p><p> </p><p><strong><span style="text-decoration: underline;">Apply Today </span></strong></p><p>To apply online (Word attachment only), please click the 'Apply' button. Please note that only short-listed candidates will be contacted.</p><p> </p><p> </p><p><em>Reference No. 67010-0013322156</em></p><p><em>By clicking 'apply', you give your express consent that Robert Half may use your personal information to process your job application and to contact you from time to time for future employment opportunities. For further information on how Robert Half processes your personal information and how to access and correct your information, please read the Robert Half privacy notice: <a href="https://www.roberthalf.com/hk/en/privacy">https://www.roberthalf.com/hk/en/privacy</a>. Please do not submit any sensitive personal data to us in your resume (such as government ID numbers, ethnicity, gender, religion, marital status or trade union membership) as we do not collect your sensitive personal data at this time.</em></p><img src="https://counter.adcourier.com/bWFyY28udGFtLjM0MzcyLjEwOTE1QHJoaWhrLmFwbGl0cmFrLmNvbQ.gif">