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Marketing Director in Saskatoon, SK

Marketing Director Job Description

The marketing director is part analyst, part strategist and part manager. This professional supervises a marketing team responsible for developing promotional communications strategy and materials for a company or product. The marketing director’s role can vary depending on a company’s needs and the industry focus, but generally, it centres on managing the marketing process from research and planning to execution and analysis. Duties may also include overseeing the operation of a company’s website or email marketing program and reviewing analytics. This position requires excellent communication, analytical and managerial skills. A Master of Business Administration (MBA) is often preferred, as is five to 10 years of applicable experience.

Typical marketing director duties:

Preparing short- and long-term marketing plans, including promotional calendars and programs, developing pricing policies and setting budgetsDirecting marketing messaging activities and ensuring marketing programs align with public relations initiativesTracking and evaluating the results of marketing campaigns and identifying opportunities to drive improvement and grow target market share

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Salary for Marketing Director in Saskatoon, SK

110005 - 153615

Low
110005
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
132790
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
153615
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 153615 184975 208985 VP of Marketing 141855 159740 174685 Marketing Manager 84770 99715 109025 Marketing Specialist 59780 66640 74480 Marketing Coordinator 52675 62965 70070 Marketing Analytics Manager 94080 106330 115640 Marketing Analytics Specialist 64190 81830 96040 Product Manager 80115 97755 117600 Project Manager – Marketing and Creative 74970 93835 106820 Demand Generation Manager 82810 94325 103880 Media Manager 87955 95550 106820 Media Buyer 58555 72030 85995 Media Planner 52920 61250 70805 Brand Manager 76440 92855 112455 Event Manager 59045 71295 81585 Event Coordinator 49490 56350 64435 Communications Director 110740 134505 155820 Communications Manager 90160 104125 119070 Communications Specialist 57820 68600 78645 Public Relations Director 111230 124705 138180 Public Relations Manager 90405 99225 117600 Public Relations Specialist 57575 68355 78400 Product Marketing Manager 71295 92855 113925

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The salary benchmarks in the Canada Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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