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Email Marketing Manager in Fraser Valley, BC

Email Marketing Manager Job Description

The email marketing manager is responsible for developing and executing effective email marketing campaigns to engage customers, drive conversions, and build customer loyalty. This role involves crafting compelling email content, managing email lists, analyzing campaign performance, and staying up-to-date with email marketing best practices.

Typical email marketing manager duties:

Develop and implement email marketing strategies aligned with overall marketing goals. Define target audiences and create segmented email lists. Establish email marketing KPIs and benchmarks. Develop engaging email content, including subject lines, copy, and design. Schedule and deploy email campaigns using email marketing platforms. Manage and grow email subscriber lists. Ensure data quality and accuracy. Implement email list segmentation and personalization strategies. Track email campaign performance metrics (open rates, click-through rates, conversion rates, etc.).

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Salary for Email Marketing Manager in Fraser Valley, BC

76755 - 100215

Low
76755
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
92055
The candidate has moderate experience in the role, meets most requirements or has equivalent transferrable skills, and may also have relevant certifications.
High
100215
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Automation Manager 81600 103530 120360 Marketing Automation Specialist 61455 79305 94860 Email Marketing Automation Specialist 78795 95115 103275 Growth Marketing Manager 79560 107100 113475 Digital Marketing Manager 84915 104805 120105 Digital Marketing Specialist 59415 67065 79305 Performance Marketing Manager 79560 99450 109650 Digital Project Manager 72930 98175 110670 Email Marketing Specialist 59415 69360 78285 Digital Strategist 76755 91545 111180 SEO Content Manager 71910 89760 107610 SEO Specialist 61200 71655 82620 SEM Specialist 62985 71910 79305 Web Analytics Specialist 65790 78540 92820 Community Manager 54570 63750 75480

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.