Web Designers are responsible for designing and building the interface, navigation and aesthetic of websites for businesses and clients. Likely working in the IT team of an organisation or for a digital design agency that services clients, Web Designers should possess a range of skills and qualities. A Web Designer job description should ask for candidates that are experts in design best practice, understand user and client needs, and be excellent communicators.
Web Designer duties and responsibilities of the job
Requiring both technical and creative skills, a Web Designer job description typically includes some of these tasks and duties:Designing engaging and responsive landing pagesIntegrating client CMS programs and data feeds into websitesOptimising sites for maximum speed and scalabilityEmploying industry and design best practice through website build processConducting website testingLiaising with back-end developers to ensure web and app logic is properly integratedEnsuring website function and stability across devices i.e. desktop, mobile, tabletWorking with marketing and research teams to incorporate brand elements and relevant market research findings into websiteProviding internal support and external customer service throughout the build and launch process of the website
Web Designer job qualifications and requirements
Certificates, diplomas and degrees can all be cited as ‘preferred’ in a Web Designer job description, and are not essential. It is common for web design candidates to be self-taught, or have completed on-the-job training to develop key skills and gain experience with specialised applications. If a formal qualification is requested, the relevant areas of study are:Web DesignDigital MediaInformation TechnologyScience or Computer ScienceGraphic DesignIt is however critical to list the software and programs that candidates need to be proficient in. Some of these are listed below. Requesting a minimum of three years’ experience is also recommended.HTMLCSSjQueryJavaScriptAdobe Suite – Photoshop, Illustrator, InDesignAPI web integrationExperience in User Experience (UX) and User Interface (UI)
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