Digital Marketing and Web Analyst


USD70000.00 - 80000.00 / Yearly



Date Posted:

May 22, 2019

Employment Type:


Job Reference:


Staffing Area:

The Creative Group

TCG is partnering with a healthcare focused client in the search for a Digital Marketing & Web Analyst. The Digital Marketing & Web Analyst will provide recommendations to drive digital marketing, ecommerce, demand generation and optimization, and insights. The Digital Marketing & Web Analyst will develop dashboards, standardize reports, and provide insight to support the optimization of web and digital channels. Responsibilities include:
Job Specifications
*Collaboration with digital marketing team to setup consistent tracking and reporting of digital marketing metrics and KPIs
*Work with the digital marketing team to determine data needs, frequency of reports, and automation
*Google Analytics implementation across multiple domains while maintaining data integrity, documentation of tagging, events, and reporting
*Setting up and maintaining dashboards, views, filtering, goals and events within Google Analytics
*Extracting and disseminating insights from reports
*Consolidating reports and sources with additional tools such as Power BI
*Bachelor's degree
*3-7 years of experience in digital marketing and web analytics
*Advanced Google Analytics, certification preferred
*Strong experience with Google Tag Manager
*Expert knowledge in MS Excel - Macro programming, Pivot Tables
*Experience with Microsoft Power BI preferred
*Experience with Google AdWords preferred
*Experience building dashboard and reports
*Strong communication skills

If you are an analytical digital marketer who enjoys diving into data and developing reports and strategic recommendations, the Digital Marketing & Web Analyst role could be a great fit. Please send your resume to [email protected] Only candidates who fulfill these requirements will be contacted.

At TCG, we’re committed to you from the moment you sign up. We won’t make you work a certain number of hours or fill out piles of paperwork before we commit to you and your professional future. We believe it’s important to spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our trained staffing professionals understand that you have a real passion for your work and do their best to find opportunities that are the best fit for you. And we don’t stop there. We’re also available to help with your career questions, provide tips on improving your portfolio and acing interviews, and more. Plus, as one of our registered candidates, you’ll have access to thousands of online training courses and books – and of course, everything is free and available when you need it.

Apply for this job now or contact our branch office at 888.490.5565 to learn more about this position.

All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada.

© 2019 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans.

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