A common stereotype is that large companies offer the best of everything: Salaries, bonuses, benefits, career advancement and even social opportunities. The truth is, both large and small firms have their advantages.
The pitch. It's what marketing and sales professionals use to entice potential clients and customers to buy (or at least further explore) a product or service. In many ways, your resume and cover letter combine to form a personal pitch meant to convince prospective employers that a certain product — you — is worth investing in.
As the World Cup kicked off this month in Brazil, the U.S. team is facing what seems like an impossible task: To reach the second round of play, they must play up to par with two traditional soccer powerhouses, second-ranked Germany and fourth-ranked Portugal, along with Ghana, a scrappy team that’s beaten them in two previous World Cup tournaments.
“There is no such thing as a dumb question." Well, some employers might disagree with that well-worn cliché after reading one too many misguided cover letters. Remember that when crafting a cover letter, your objective is to supply information, not request it. Keep the queries to a minimum in your application materials, and use the job interview to ask highly informed questions that show you've done your research.