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2 results for B2b Graphic Designer in Irvine Ca

Graphic Designer <p>We are offering an exciting opportunity for a Graphic Designer/Copywriter in Irvine, California. Our industry focuses on B2B and B2G business, particularly catering to defense departments such as the Space Force or Air Force. We are not a social media-centric organization but aim to commercialize within a small, specialized industry. The role is centered around developing effective visual and written narratives to explain technical concepts in a pragmatic and straightforward way.</p><p><br></p><p>Responsibilities:</p><p><br></p><p>• Designing and producing compelling infographics and visual content that enhances written storytelling.</p><p>• Utilizing Adobe Creative Cloud, Adobe Dreamweaver, Adobe Flash, Adobe Illustrator, and Adobe InDesign to create and refine design elements.</p><p>• Writing persuasive copy for various mediums including brochures, email blasts, and white papers.</p><p>• Contributing to graphic design elements, product photography, and technical materials.</p><p>• Creating engaging advertisements and banner ads to increase brand awareness.</p><p>• Developing and executing animation and digital video strategies.</p><p>• Possessing an aptitude for visual storytelling and a willingness to learn new skills.</p><p>• Demonstrating self-starting and driven behavior to adapt to the unique demands of the industry.</p> Marketing Manager (Consumer Insights) <p>We are in search of a Marketing Manager specializing in Consumer Insights to be a part of our team based in the City of Industry, California. This role is responsible for guiding key marketing and business development strategies to bolster revenue. This includes overseeing digital media investments, supporting strategic technical sales efforts, and delivering consumer insights to guide the research and development (R& D) and sales teams. These insights support strategic plans for flavor creation and product development, ultimately driving successful new product launches in both areas. The role also requires significant involvement in art direction and content creation. This position plays a pivotal role in supporting business development by providing actionable consumer insights and implementing effective marketing strategies. </p><p><br></p><p>Responsibilities:</p><p><strong>Consumer Insights</strong> </p><ul><li>Conduct research to identify trends and emerging market opportunities.</li><li>Develop detailed internal insights briefs.</li><li>Explore new approaches to gather and analyze consumer data.</li><li>Evaluate product concepts through external service providers for internal and customer use.</li><li>Plan and execute both internal and external consumer research projects.</li><li>Coordinate external sensory studies in partnership with third-party vendors.</li></ul><p><strong>Marketing</strong> </p><ul><li>Prepare and deliver trend and insights presentations for internal teams and customers.</li><li>Represent the company at industry and trade conferences, including presenting.</li><li>Manage the company’s participation in industry trade shows.</li><li>Integrate consumer insights into prototypes for conferences and sales meetings.</li><li>Write, edit, and review content for corporate communications, managing external contractors as needed.</li><li>Oversee marketing projects, including coordinating with creative contractors.</li><li>Manage website updates directly or through contractors, including developing branded content (written, graphic, or video) for the website and digital channels to enhance brand recognition and engagement.</li><li>Create or direct content for blogs, vlogs, and social media platforms.</li><li>Video production and editing skills, particularly with tools like Adobe Premiere Pro or CapCut, are a strong asset.</li><li>Develop marketing and branding strategies to enhance the company’s position in the market.</li><li>Collaborate with intellectual property attorneys to manage company trademarks.</li></ul><p><strong>Team Oversight</strong> </p><ul><li>Share managerial responsibilities for the Executive and Administrative Assistant in collaboration with the CEO.</li></ul><p><br></p>