<p>We are seeking an experienced <strong>Marketing Automation Specialist</strong> to design, build, and optimize automated marketing campaigns that drive customer engagement, retention, and lead generation. The ideal candidate will be responsible for managing marketing automation platforms, implementing workflows, and analyzing campaign performance to support business goals. This role sits at the intersection of marketing, technology, and data, requiring both strategic thinking and technical expertise.</p><ul><li>Strategize, create, and deploy marketing automation workflows and campaigns in platforms such as Marketo, HubSpot, Pardot, or Eloqua.</li><li>Collaborate with marketing and sales teams to develop cross-channel campaigns, email nurturing flows, and lead scoring models to support customer acquisition and retention goals.</li><li>Manage and troubleshoot marketing automation systems to ensure proper lead tracking and data integrity.</li><li>Create dynamic and personalized email templates, landing pages, and forms using HTML/CSS when required.</li><li>Segment and maintain contact databases to ensure high levels of campaign relevance and engagement.</li><li>Implement A/B testing and multivariate testing to continuously improve campaign performance.</li><li>Measure and report on the effectiveness of campaigns, providing actionable insights based on performance metrics and KPIs.</li><li>Ensure compliance with privacy regulations such as GDPR, CCPA, CAN-SPAM Act, and CASL.</li><li>Stay updated on marketing automation technology trends to recommend improvements for tools and strategies.</li></ul>
<p>We are seeking a detail-oriented <strong>SEO Specialist</strong> to join our marketing team and enhance our online presence. The ideal candidate will be responsible for building and executing SEO strategies that improve organic search rankings, drive web traffic, and boost online visibility. This role requires a strong understanding of on-page and technical SEO principles, analytics tools, and effective keyword optimization techniques. You will collaborate with other departments to develop content and ensure alignment with overall marketing objectives.</p><ul><li>Conduct detailed keyword research and analysis to identify optimization opportunities for website content.</li><li>Optimize on-page SEO elements, including meta tags, titles, headers, URLs, and images.</li><li>Develop and execute link-building strategies to improve domain authority and increase organic traffic.</li><li>Conduct technical SEO audits to identify and resolve website performance issues such as crawling and indexing errors, site speed, and mobile-friendliness.</li><li>Collaborate with content creators and marketing teams to develop SEO-friendly blog posts, landing pages, and other web content.</li><li>Monitor website analytics and performance using tools like Google Analytics, Google Search Console, and SEMrush, generating reports and actionable insights.</li><li>Stay up-to-date with algorithm updates, industry best practices, and emerging SEO trends to refine strategies.</li><li>Implement and optimize local SEO strategies, including Google My Business management and citation building.</li><li>Track, measure, and report on the success of SEO marketing campaigns and suggest improvements.</li></ul><p><br></p>
We are looking for a motivated and dynamic Customer Success Specialist to join our team in Cornelius, North Carolina. In this role, you will focus on building strong relationships with businesses, promoting exclusive wireless solutions, and driving customer success. This is a long-term contract opportunity in the telecom services industry, ideal for someone who thrives in a fast-paced and results-driven environment.<br><br>Responsibilities:<br>• Conduct 30–50 outbound calls daily to engage with businesses across various industries, including insurance, automotive, logistics, and delivery operations.<br>• Present and promote exclusive wireless rate plans and mobility solutions from major carriers to decision-makers.<br>• Identify and evaluate leads, ensuring they meet criteria for follow-up by the sales team.<br>• Schedule and coordinate appointments for the sales team to close deals with prospects who meet the necessary criteria.<br>• Maintain accurate records of outreach activities and progress using company-provided tools and systems.<br>• Meet or exceed daily and weekly goals for outreach and lead generation.<br>• Collaborate with the sales team to ensure seamless handoffs and effective communication.<br>• Stay up-to-date with industry trends and product offerings to provide accurate and compelling information to clients.<br>• Address connectivity issues and provide solutions to enhance the customer experience.
We are seeking a skilled Freelance Market Researcher to support custom, quantitative research projects on an ongoing, as-needed basis. <br><br>You will work across all stages of the research process—from initial client consultation and survey design to data monitoring, analysis, and executive presentation delivery (PowerPoint). Projects may run concurrently, and workloads may fluctuate depending on client demand.<br><br>Key Responsibilities<br>Participate in initial client discovery calls to understand objectives and scope.<br>Design quantitative research surveys, including questionnaire development.<br>Program and manage surveys in platforms such as SurveyMonkey.<br>Oversee survey recruitment, primarily through email outreach.<br>Monitor incoming data and ensure sample quality/completeness.<br>Download, clean, and analyze quantitative data.<br>Develop insights-driven PowerPoint presentations with clear narratives and data visualization.<br>Present findings to clients in a professional, client-facing setting.<br>Occasionally support qualitative research requests (e.g., interviews, focus groups).<br>Conduct secondary/desk research when needed.<br>Provide an estimated number of hours and timeline per project.<br>Manage multiple projects and deadlines simultaneously.<br><br>Preferred Experience & Skills<br>Proven experience in survey design and quantitative research.<br>Strong ability to pull out key insights and build compelling presentations.<br>Expertise with SurveyMonkey or similar survey platforms.<br>Proficiency in data analysis, with experience in Excel or statistical tools.<br>Experience working with B2B audiences is strongly preferred.<br>Client-facing experience, including presenting research findings.<br>Ability to work on thought leadership topics such as economic outlook, industry trends, brand health, product positioning, etc.<br>Experience conducting secondary research and/or qualitative research is a plus.<br>Ability to juggle multiple research engagements.
