<p>We are seeking an Audience Segmentation & Marketing Data Specialist to join our client's marketing team. This Specialist will play a key role in optimizing campaign performance and supporting data-driven marketing initiatives.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and manage audience segmentation strategies using behavioral, demographic, and firmographic data</li><li>Partner closely with analytics and data teams to define audience criteria and build actionable segments</li><li>Collaborate with business stakeholders to ensure alignment between audience management and campaign goals/KPIs</li><li>Generate ad hoc reports from the Enterprise Data Warehouse to support marketing efforts</li><li>Work with project leads, data analysts, and end-users to automate audience-related tasks</li><li>Maintain data loads within our marketing automation platform and troubleshoot related issues with internal and external teams</li><li>Ensure audience management practices are compliant with data privacy regulations such as GDPR and CCPA</li><li>Support A/B testing and audience experimentation to continuously refine targeting strategies</li><li>Document audience definitions, workflows, and best practices to ensure cross-functional visibility</li></ul><p><br></p>
<p>We are seeking a BI Reporting / D365 Support Analyst to support reporting and ERP initiatives across Purchasing, Supply Chain, and Finance teams. This role is heavily focused on reporting and analytics, with additional responsibility for supporting Microsoft Dynamics 365 Finance & Operations. The ideal candidate will be comfortable working cross-functionally, maintaining financial models, and supporting leadership with accurate, timely data.</p><p><br></p><p>Role Responsibilities</p><ul><li>Allocate approximately 60–70% of time to reporting and analytics and 30–40% to D365 support</li><li>Design, build, and optimize Power BI reports to support Purchasing, Supply Chain, Finance, and forecasting needs</li><li>Maintain and enhance approximately 20 active reports, including structural improvements and performance optimization</li><li>Partner closely with Finance to ensure pricing and costing models are accurate and properly maintained on the backend</li><li>Support Microsoft Dynamics 365 Finance & Operations by troubleshooting issues and assisting with system enhancements</li><li>Write and optimize SQL queries to support reporting and data analysis needs</li><li>Work with Snowflake as a data source for reporting and analytics</li><li>Improve documentation and support ongoing system refreshes and reporting process improvements</li><li>Collaborate with cross-functional teams and provide reporting insights to executive leadership</li></ul><p><br></p>
