15 results for Digital Marketing Manager in Atlanta, GA

Digital Project Manager Digital Marketing Project Manager (6-Month Contract - Maternity Cover)Location: Buckhead, Atlanta, GA (Onsite 3 Days/Week) Duration: 6-Month Contract (Potential for Extension) Hours: 40 Hours/Week (Flexible Scheduling within Onsite Requirement) About the Role:As a Digital Marketing Project Manager, you will be responsible for overseeing the planning, execution, and delivery of complex digital marketing projects. You will work closely with cross-functional teams, including marketing, technology, and data science, to ensure projects are delivered on time, within budget, and to the highest quality standards. Responsibilities: <ul><li>Project Planning & Management: Develop detailed project plans, timelines, and budgets.</li><li>Define project scope, goals, and deliverables.</li><li>Manage project resources and allocate tasks effectively.</li><li>Monitor project progress and identify potential risks and issues. </li><li>Stakeholder Communication: Communicate project status and updates to stakeholders regularly.</li><li>Facilitate project meetings and workshops.</li><li>Build and maintain strong relationships with internal and external stakeholders.</li><li>Digital Project Execution: Manage the implementation of AI, data, and MarTech projects.</li><li>Coordinate with technical teams to ensure seamless integration and deployment.</li><li>Oversee the development and execution of digital marketing campaigns.</li><li>Ensure data accuracy and integrity across all projects.</li><li>Performance Analysis & Reporting: Track and measure project performance against key metrics.</li><li>Generate regular project reports and provide insights to stakeholders.</li><li>Identify opportunities for process improvement and optimization.</li><li>Risk Management: Identify and mitigate project risks.</li><li>Develop contingency plans.</li></ul>

Digital Marketing Specialist Digital Marketing Specialist (4-Month Contract - Product Launch) About the Role:As our Digital Marketing Specialist, you will play a key role in executing a comprehensive digital marketing strategy to support the successful launch of our new product. You will be responsible for managing and optimizing various digital channels, including email marketing, paid and organic social media, and social media scheduling and tracking. You will work closely with our marketing team to ensure a cohesive and impactful launch campaign. Responsibilities:<ul><li>Email Marketing: Develop and execute targeted email marketing campaigns to drive product awareness and sales.</li><li>Create compelling email content, including newsletters, promotional offers, and transactional emails.</li><li>Monitor email campaign performance and optimize for open rates, click-through rates, and conversions.</li></ul> <ul><li>Paid Social Media Marketing: Plan, execute, and manage paid social media campaigns across various platforms (e.g., Facebook, Instagram, LinkedIn, TikTok).</li><li>Develop targeted ad sets, monitor campaign performance, and optimize for ROI.</li><li>Analyze data and provide insights on campaign effectiveness.</li></ul> <ul><li>Organic Social Media Marketing: Develop and implement engaging organic social media content strategies.</li><li>Create and curate high-quality content, including posts, stories, and videos.</li><li>Manage social media communities and respond to comments and messages.</li></ul> <ul><li>Social Media Management: Create and maintain a social media content calendar.</li><li>Schedule and publish social media content across all platforms.</li><li>Track and analyze social media metrics and provide regular reports.</li><li>Monitor social listening for brand mentions and industry trends.</li></ul> <ul><li>Analytics & Reporting: Track and analyze key performance indicators (KPIs) across all digital channels.</li><li>Generate regular reports on campaign performance and provide actionable insights.</li><li>Utilize analytics tools (e.g., Google Analytics, social media analytics platforms) to measure and optimize campaign effectiveness.</li><li>Work onsite 3 days a week in Sandy Springs, GA.</li></ul>

Digital Marketing Specialist We are offering a short term contract employment opportunity for a Digital Marketing Specialist in the retail industry based in Atlanta, Georgia. The selected candidate will be tasked with managing our Email & SMS campaigns for the US and Canada markets, working closely with the CLIENT retention team. Responsibilities• Oversee the management of Campaign Calendar, including date adjustments, final creative screenshots insertion, and final subject lines.• Assist with Creative Briefing by providing specific style SKU numbers or nuances for Canada assortment where availability differs from the US.• Coordinate the feedback process on Creative Assets and follow up as necessary.• Liaise with the Creative Operations team to ensure the timely receipt of final asset files.• Set up Email and SMS campaigns in our SaaS systems, ensuring accuracy and efficiency.• Own the Campaign QA process, routing for internal Retention team approval, and ensuring sign-off from key stakeholders.• Support the QA process for paid media ads in Canada.• Compile daily campaign results into an Excel document and support other reporting tasks as required.• Handle ad-hoc tasks to support the team as they arise.• Monitor and track performance, defining specific goals where necessary.• Ensure the retention calendar is regularly updated.• Facilitate creative feedback from stakeholders promptly upon receipt.• Ensure campaigns are routed for QA well in advance of deployment.• Deliver daily reporting by specified deadlines.

Marketing Director (B2C) We are on the search for a Marketing Director (B2C) to join our growing team in ATLANTA, Georgia. This role is integral to our company's success, involving the management and execution of comprehensive B2C marketing strategies and campaigns. Responsibilities: • Develop comprehensive marketing campaigns, ensuring their successful planning, execution, and optimization to attain desired outcomes and KPIs.• Oversee the creation and implementation of content strategies that align with our goals and encourage engagement across diverse channels.• Supervise and manage the activities of a team of marketing specialists, promoting collaboration and guaranteeing the punctual delivery of projects.• Cultivate and manage partnerships with external entities and influencers to amplify our brand's visibility and reach.• Lead the management and activation of marketing messages across various channels, ensuring their effective deployment.• Collaborate closely with internal departments, including Sales and Communications, to guarantee alignment and smooth execution of marketing initiatives.• Regularly consolidate and distribute detailed performance reports, using data analysis to offer insights and suggestions for future strategies.

Social Media Specialist Social Media Specialist (Contract) - 14 Weeks, Onsite - Downtown Atlanta About Us: We are seeking a dynamic and creative Social Media Specialist to join our team on a 14-week contract. This role is crucial in amplifying our brand presence and engaging our online community. If you're passionate about social media, thrive in a fast-paced environment, and are ready to contribute to exciting projects, we want to hear from you! Responsibilities:<ul><li>Develop and execute engaging social media content across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).</li><li>Create visually appealing graphics and videos using design tools (e.g., Canva, Adobe Creative Suite).</li><li>Schedule and manage social media posts, ensuring consistent brand messaging and timely delivery.</li><li>Monitor social media channels for trends, comments, and direct messages, and respond appropriately.</li><li>Analyze social media performance data and generate reports to track progress and optimize strategies.</li><li>Collaborate with marketing and other teams to align social media efforts with overall business goals.</li><li>Stay up-to-date on the latest social media trends, tools, and best practices.</li><li>Assist in the development and execution of social media campaigns.</li><li>Manage social media advertising campaigns and budgets.</li><li>Engage with influencers and build relationships with key stakeholders.</li><li>Assist in content creation for blog posts, website updates, and other digital marketing materials.</li></ul>

GA4 Expert (Hybrid Contract) - Atlanta, GA GA4 Expert (Hybrid Contract) - Atlanta, GAAre you an Atlanta-based GA4 expert with agency experience, passionate about driving insights and optimizing digital marketing campaigns? Robert Half is seeking skilled GA4 professionals with a strong agency background for an ongoing hybrid contract opportunity in the Atlanta, Georgia area. If you have a proven track record of implementing and analyzing GA4 setups for diverse clients, we want to hear from you! Location: Atlanta, GA (Hybrid Schedule - some on-site presence required) Type: Ongoing Contract What You’ll Be Doing:<ul><li>Implement and configure GA4 for client websites and mobile apps, ensuring precise tracking of user behavior, events, and conversions.</li><li>Set up UTM parameters and custom event tracking to measure the effectiveness of client campaigns across multiple channels.</li><li>Analyze GA4 data to provide actionable insights that support client marketing strategies and performance optimization.</li><li>Create and customize dashboards and reports in GA4 to track key performance metrics, including user engagement, traffic sources, and ecommerce performance.</li><li>Collaborate with internal teams (marketing, creative, development) and clients (both virtually and potentially on-site in the Atlanta area) to ensure data accuracy and alignment with business objectives.</li><li>Troubleshoot and optimize GA4 setup to ensure accurate reporting and seamless integration with other marketing technologies.</li><li>Provide insights and recommendations to clients on how to improve campaign performance based on GA4 data.</li></ul>

Marketing Director (B2B) We are on the lookout for an accomplished B2B Marketing Manager to become a part of our team. This role entails overseeing and implementing extensive marketing strategies and campaigns aimed at attracting future business relocations and bolstering the existing prosperous business environment in Metro Atlanta. As a B2B Marketing Manager, you will be expected to exhibit strategic thinking and excellent leadership abilities, managing the efforts of marketing specialists and liaising with various stakeholders. Responsibilities: • Develop and put into action content strategies that align with client objectives and stimulate engagement across multiple channels. • Take charge of the planning, execution, and enhancement of marketing campaigns to reach desired results and KPIs. • Oversee channel activations, ensuring effective delivery of marketing messages across various platforms. • Provide leadership and guidance to a team of marketing specialists, promoting teamwork and ensuring prompt delivery of projects. • Collaborate closely with internal teams to ensure alignment and smooth execution of marketing initiatives. • Cultivate and manage partnerships with external organizations and influencers to boost brand visibility and reach. • Consolidate and distribute comprehensive performance reports, analyzing data to provide insights and recommendations for future strategies.

Marketing Analytics Manager We are offering an exciting opportunity for a Manager of Marketing Analytics in Atlanta, Georgia, United States. In this role, you will be required to utilize data from various sources to analyze and improve our marketing efforts. You will also be responsible for synthesizing large and complex data sets to identify actionable insights that support business growth through new customer acquisition. Responsibilities:• Utilize data from a variety of sources, both internal and external, to analyze and improve our marketing performance.• Synthesize large and complex data sets to identify actionable insights.• Analyze category, brand, competitive, channel, and customer dynamics to uncover insights and recommend actions to guide business performance.• Design and create reports and interactive dashboards to evaluate business performance and identify areas for improvement.• Collaborate with third-party measurement partners and internal and external teams for platform setup, onboarding, and user management.• Lead the implementation of multi-touch attribution, marketing mix modeling, brand lift studies, conversion lift studies, and cross-title performance marketing analyses.• Lead testing and optimization efforts with detailed post-impact analysis.• Track and report on spend effectiveness, KPIs, trends, campaign, and creative performance.• Organize, clean, manipulate, merge, and label various data sets for analysis.• Work cross-functionally with internal teams and external media agency to continuously improve measurement processes and setup.• Monitor emerging trends across the digital ecosystem and identify emerging opportunities.• Analyze customer journey data to identify friction points and opportunities for improving the shopping experience.

Art Director Robert Half Marketing and Creative Atlanta is looking for a creative Art Director to be part of an in-house creative agency in Metro Atlanta. The Art Director will not only be assisting in managing a small team of creatives but will also be leading design and creative initiatives. The Art Director will get the opportunity to develop a mix of working including but not limited to print marketing collateral, environmental design and some digital design. We are looking for forward-thinking creatives to help deliver superior work for our client. The Art Director should have the ability to thrive in a fast-paced environment and wear multiple hats. The ideal candidate should also be very hands on and not afraid to roll up their sleeves when needed.

Business Development Manager BUSINESS DEVELOPMENT MANAGER - Global, Growth-Oriented Company in Duluth My client, a global and growth-oriented company, is looking for a motivated and results-driven Business Development Manager to join their growing team. In this role, you will be key to driving client acquisition, development, and retention efforts across our services. If you are an entrepreneurial thinker who thrives on new challenges and has a passion for sales, this is an exciting opportunity to help shape the future of our organization. Key Responsibilities:<ul><li>Develop and implement a business development strategy to expand our client base and services.</li><li>Collaborate with marketing, sales, and operations teams to enhance the end-to-end client experience.</li><li>Drive client acquisition and retention efforts to exceed monthly and quarterly sales targets.</li><li>Build and maintain a strong network and industry knowledge to position the company as a leader in the market.</li><li>Nurture relationships with existing clients, securing referrals and identifying new business opportunities.</li><li>Use a consultative approach to negotiate complex deals and multi-year contracts.</li><li>Attend industry events to build relationships and strengthen partnerships.</li><li>Lead client reviews to reinforce value, manage expectations, and uncover new opportunities for growth.</li><li>Monitor performance metrics and analyze data to inform strategic decisions.</li></ul>

Graphic Designer We are offering an exciting opportunity for a Graphic Designer in Atlanta, Georgia. The role involves a significant contribution to our marketing initiatives by creating, developing, and producing visually engaging creative projects. You will be expected to utilize your comprehensive understanding of design concepts, media, and software to generate compelling visual assets that are in line with our brand identity. Responsibilities • Develop original designs and comprehensive layout concepts for various marketing materials. • Ensure the production of materials such as brochures, marketing collateral, proposals, RFPs, and corporate brand identity assets. • Provide graphic support for the marketing team and executive leadership. • Coordinate the production process, including developing and writing printing and/or other production specifications. • Create and edit multimedia assets such as videos, motion graphics, and animations for various platforms. • Maintain and update regional websites and digital platforms. • Design graphics for local and regional events, trade shows, and marketing campaigns. • Analyze the impact of creative projects and ensure alignment with marketing strategies. • Maintain relationships with printing and production vendors to ensure timely and high-quality deliverables. • Perform other design responsibilities as assigned by the marketing team.

Email Marketing Specialist Email Marketing Specialist (Contract)Location: Roswell, GA (Onsite, 3 days/week) Duration: 3-6 Month Contract (Potential for Extension) Hours: 40 Hours/Week Responsibilities:<ul><li>Develop and execute end-to-end email marketing campaigns, including strategy, content creation, segmentation, testing, and reporting.</li><li>Manage and optimize email marketing platforms (e.g., Mailchimp, Klaviyo, etc.).</li><li>Create compelling and engaging email content, including newsletters, promotional emails, and automated sequences.</li><li>Segment email lists to target specific audiences and personalize messaging.</li><li>Conduct A/B testing to optimize email performance and improve key metrics (open rates, click-through rates, conversion rates).</li><li>Analyze campaign performance data and provide actionable insights to improve future campaigns.</li><li>Monitor and maintain email deliverability and compliance with relevant regulations (e.g., CAN-SPAM, GDPR).</li><li>Collaborate with cross-functional teams (marketing, sales, design) to ensure alignment and consistency in messaging.</li><li>Manage email calendar and ensure timely delivery of campaigns.</li><li>Implement and manage automated email workflows and trigger-based campaigns.</li><li>Maintain accurate records of email campaigns and performance metrics.</li></ul>

Google Business Profile Manager Google Business Profile Specialist (Remote, Short-Term Project)Project Duration: 3-8 Weeks (Remote) Estimated Workload: Approximately 140 Google Business ProfilesAbout the Project:We are seeking a highly detail-oriented and experienced Google Business Profile Specialist for a short-term remote project. This role involves the critical task of cleaning up and optimizing approximately 140 Google Business Profiles to ensure accuracy and consistency. This project requires meticulous attention to detail and a thorough understanding of the Google Business Profile (formerly Google My Business) platform.Responsibilities:<ul><li>Claim ownership of unclaimed Google Business Profiles.</li><li>Update existing Google Business Profiles with accurate and complete information.</li><li>Merge duplicate Google Business Profiles where appropriate and following Google's guidelines.</li><li>Ensure all profile information adheres to best practices for local SEO.</li><li>Maintain a detailed record of work completed and any challenges encountered.</li></ul>

Demand Generation Marketing Lead Our client is currently looking for a Demand Generation Marketing Lead based in Atlanta, Georgia. You will be leading our product growth initiatives, collaborating with various teams, and managing marketing campaigns. Responsibilities:• Lead the marketing team and manage its deliverables and timelines to ensure the effective execution of campaigns and product growth initiatives.• Oversee demand generation activities to drive experience in leads and support the growth of the sales pipeline.• Work closely with the sales team to develop strategies aimed at increasing closing rates and optimizing the sales process.• Design and manage high-performing marketing campaigns across various channels to reach target audiences and enhance engagement.• Use data and metrics to track and analyze the performance of marketing initiatives, and make data-driven decisions to optimize results.• Foster a collaborative and high-performance culture within the marketing team.• Act as a liaison between the marketing team and other departments, ensuring alignment and collaboration on cross-functional initiatives.• Prepare and present regular reports on marketing performance, providing insights and recommendations for improvement.• Stay updated about industry trends and best practices, continuously seeking opportunities to innovate and improve marketing strategies.• Define brand guidelines and standards to maintain a consistent brand image and voice throughout the organization's materials and campaigns.