We are looking for a Paid Social Specialist to drive high-performing social and digital media campaigns for a diverse client portfolio. This role blends hands-on campaign execution with performance analysis, strategic recommendations, and cross-functional collaboration. The ideal candidate brings strong platform knowledge, sharp analytical thinking, and the ability to translate results into clear client-ready insights. Responsibilities: • Develop paid social and digital media strategies that align organic and paid efforts to improve overall campaign effectiveness across client accounts. • Launch, manage, and refine campaigns across channels such as Meta, TikTok, X, Reddit, Google, and programmatic platforms with a focus on achieving defined performance goals. • Create and maintain dashboards, reporting tools, and performance recaps that tie media activity to measurable business impact. • Prepare materials for client meetings and communicate campaign progress, optimization plans, and strategic opportunities in a clear and thorough manner. • Monitor platform updates, emerging ad products, and industry trends to introduce fresh ideas and testing opportunities into campaign plans. • Partner with internal teammates to execute coordinated media initiatives and share insights that can strengthen results across accounts. • Offer day-to-day support to entry-level team members by reviewing deliverables and helping uphold quality and consistency in execution.

• At least 5 years of experience in digital media, paid social, performance marketing, or a closely related field, with agency experience strongly preferred. • Demonstrated hands-on experience managing campaigns across major advertising platforms, including Meta, TikTok, X, Google, and programmatic channels. • Working knowledge of attribution models, experimentation methods such as A/B testing, and full-funnel measurement practices. • Strong analytical ability with experience using reporting and data visualization tools to interpret campaign performance and identify opportunities. • Clear written and verbal communication skills with the ability to turn data into actionable recommendations for clients and internal stakeholders. • Proven ability to manage multiple priorities, meet deadlines, and maintain accuracy in a fast-paced environment. • Bachelor's degree is preferred, though comparable relevant experience will also be considered.

<h3 class="rh-display-3--rich-text">Innovation starts with people.®</h3> Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. <a href="https://www.roberthalf.com/us/en/mobile-app" target="_blank">Download the Robert Half app</a> and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit <a href="https://roberthalf.gobenefits.net/" target="_blank">roberthalf.gobenefits.net</a> for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s <a href="https://www.roberthalf.com/us/en/terms">Terms of Use</a> and <a href="https://www.roberthalf.com/us/en/privacy">Privacy Notice</a>.

New York, NY
onsite
Permanent / Full Time
67000 - 90000 USD / Yearly
We are looking for a Paid Social Specialist to drive high-performing social and digital media campaigns for a diverse client portfolio. This role blends hands-on campaign execution with performance analysis, strategic recommendations, and cross-functional collaboration. The ideal candidate brings strong platform knowledge, sharp analytical thinking, and the ability to translate results into clear client-ready insights. Responsibilities: • Develop paid social and digital media strategies that align organic and paid efforts to improve overall campaign effectiveness across client accounts. • Launch, manage, and refine campaigns across channels such as Meta, TikTok, X, Reddit, Google, and programmatic platforms with a focus on achieving defined performance goals. • Create and maintain dashboards, reporting tools, and performance recaps that tie media activity to measurable business impact. • Prepare materials for client meetings and communicate campaign progress, optimization plans, and strategic opportunities in a clear and thorough manner. • Monitor platform updates, emerging ad products, and industry trends to introduce fresh ideas and testing opportunities into campaign plans. • Partner with internal teammates to execute coordinated media initiatives and share insights that can strengthen results across accounts. • Offer day-to-day support to entry-level team members by reviewing deliverables and helping uphold quality and consistency in execution.
2026-09-14T00:00:00Z