Hiring for new permanent roles

Hiring for vacated permanent roles

Facing challenges finding skilled talent

Marketing and creative teams will be focused on:
The following positions are in the top 10% of in-demand marketing and creative roles, according to an analysis of thousands of job postings and Robert Half placements:
Areas where managers are most likely to use contract professionals: of marketing and creative managers plan to hire more contract professionals in the first half of 2024.

More than half of marketing and creative employees are interested in pursuing a new role, primarily for a higher salary and better benefits and perks. While this is a good sign for managers hiring for open positions, many experienced professionals, especially those with digital marketing skills, will require a competitive salary, flexible work options and career development opportunities to make a career move. Planning to look for a new job Currently looking for a new job Not considering a job search Planning to look for a new job Currently looking for a new job Not considering a job search
Percentages reflect unemployment rates for select positions that were near or below the national unemployment rate at the end of fourth quarter 2023. Current Population Statistics, U.S. Bureau of Labor Statistics, Jan. 5, 2024.
Over 1 million new positions from more than 8,000 independent job boards and company websites are represented in this report, including 100,000-plus placements from Robert Half. Positions are categorized into more than 450 job titles within Robert Half’s 2024 Salary Guide using a proprietary mapping methodology that employs state-of-the-art large language models. This dataset includes roles across the finance and accounting, technology, marketing and creative, legal, administrative and customer support, human resources, and healthcare professions. Surveys were developed by Robert Half and conducted by independent research firms. Results may not total 100% due to rounding or allowing for multiple responses. Respondents included executives, hiring managers and workers from small (20-99 employees), medium (100-999 employees) and large (1,000+ employees) businesses in private, publicly listed and public sector organizations across the United States.