Posted by Cynthia Kong on Monday, December 16, 2013 - 00:00
According to a new OfficeTeam survey, more than four in 10 job seekers want to work for companies that give back to the community. Interestingly, those between the ages of 18 and 34 were most drawn to organizations that participate in charitable activities (a whopping 51 percent).
I'm not too surprised that Millenials are attracted to companies that give back. Being a member of Gen Y myself, I see the importance in working for a company that shows a commitment to the community and shares my same values. I mean, it's always nice to know that an employer is focused on more than just the bottom line. I also think that there's been a greater emphasis on corporate citizenship in recent years, which may be why so many employees we surveyed responded positively to companies that are involved in charitable efforts.
I've been fortunate to work for companies that support philanthropic endeavors. Whether it's collecting canned food during the holidays or volunteering at a local school, it's always nice to take your mind off of work for a little bit and collaborate with coworkers in a setting outside of the office.
There are numerous ways that companies can get involved. For example, employers can organize toy, food or clothing drives to benefit nonprofit organizations and also help to sort through and deliver the donations. A group volunteer activity can be great for team-building, especially around the holidays. Some companies offer matching-gifts programs to supplement workers' contributions. There may also be opportunities to donate to causes such as disaster-relief efforts. What's most important is that companies find out what causes employees are most passionate about and align with those for better pull-through.
How important do you think it is to work for companies that give back?