Director of Marketing


$75000 - 100000/year


Bowling Green, TN

Date Posted:

April 24, 2019

Employment Type:


Job Reference:


Staffing Area:

Creative & Marketing

The Creative Group is in Search of a Director of Marketing for direct hire placement with our client in Bowling Green, KY. The ideal candidate will have experience working within the construction industry. The individual will report directly to the President and be in charge of all marketing functions both traditional and digital, strategy, analytics, reporting, etc.

Duties of the Marketing Director

Development and implementation of the Brand strategy.
Developing the marketing strategy for new and existing products
Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.
Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
Guiding the day to day activities of the marketing team.
Ensuring that the marketing objectives are implemented by the marketing team.
Work closely with product management team to define marketing materials and programs.
Manage social media presence and direct programs to improve social media reputation and recognition.
Developing and delivering marketing and communications strategies for the organisation.
Undertake continuous analysis of competitive environment and consumer trends
Design sample boards
Event and tradeshow booth design and management
Experience with the Adobe Creative Suite
Social Media Marketing
Basic web content updating ability and comfort in being able to work directly with web developers to convey the needs of the marketing department
E-mail marketing
Trade show marketing, design and management
3 to 4 days per month of regional travel
5+ years' experience

At TCG, we’re committed to you from the moment you sign up. We won’t make you work a certain number of hours or fill out piles of paperwork before we commit to you and your professional future. We believe it’s important to spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our trained staffing professionals understand that you have a real passion for your work and do their best to find opportunities that are the best fit for you. And we don’t stop there. We’re also available to help with your career questions, provide tips on improving your portfolio and acing interviews, and more. Plus, as one of our registered candidates, you’ll have access to thousands of online training courses and books – and of course, everything is free and available when you need it.

Apply for this job now or contact our branch office at 888.490.5565 to learn more about this position.

All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada.

© 2019 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans.

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Nashville Dwtn, TN

315 Deaderick Street
Suite 1500
Nashville, TN 37238

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