Insights for In-House Creatives

Are you an in-house creative – or considering pursuing a corporate career? If so, head over to AIGA's In-house INitiative site. INitiative is a program developed by The Creative Group and AIGA to help in-house designers make a greater impact at work, advance professionally and connect with a broader network of peers.

In addition to a calendar of upcoming INitiative events, you'll find articles and advice geared to in-house designers and the companies where they work. New content has just been posted, including:

  • The story behind the Los Angeles County Metropolitan Transportation Authority's multidisciplinary in-house design agency and the Metro brand transformation
  • An article by in-house designer Kimmie Parker on overcoming the "in-house embarrassment" factor
  • An inside look at in-house publication design at the Walker Art Center in Minneapolis

Bookmark the page and visit often to stay in the know. And let us know what other in-house topics you'd like us to cover on the blog in a comment below.