Industry Trends

How to Create a Snapchat Strategy for Your Company

Image of three creative professionals looking at Snapchat on a smartphone.

Thinking about including Snapchat in your marketing efforts? Before you start snapping selfies with the popular app, you need to find out if Snapchat fits in your company’s social media strategy.

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How to Get Your First Job: 5 Job Search Tips for Creative Grads

College student looking at job posting.

Graduation is on the horizon for the creative class of 2017. While it’s an exciting time — no more late-night study sessions or purchasing ramen noodles in bulk (we hope!) — the post-college employment search can feel daunting. But do not fear. Here’s how to get your first job.

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Technology and Marketing Trends for 2017

Two people wearing virtual reality headsets.

What are CMOs discussing on social media? While lots of compelling subjects are broached, conversations are increasingly focused on technology and innovation.

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