<p>On behalf of our client, we are seeking a Brand Marketing Specialist to join a leading retail organization on a 12-month contract. This contractor will work hybrid on-site 3-days per week, and this role offers the opportunity to work closely with marketing, merchandising, digital, loyalty, operations, and agency partners to deliver impactful, customer-focused marketing campaigns.</p><p><br></p><p>The successful candidate will play a key role in bringing brand strategies to life through the planning, coordination, and execution of integrated marketing initiatives that support business growth and customer engagement.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Support the development and execution of integrated marketing campaigns aligned with brand and business objectives.</li><li>Collaborate with marketing leadership on campaign planning, brief development, creative reviews, and execution.</li><li>Manage campaign timelines, project trackers, marketing calendars, and key deliverables.</li><li>Coordinate with cross-functional teams including merchandising, operations, digital marketing, loyalty, creative services, analytics, and external agencies.</li><li>Support paid media activations and ensure marketing assets are delivered on schedule.</li><li>Assist with vendor-funded marketing programs, partnerships, and sponsorship initiatives.</li><li>Track project budgets, approvals, creative proofs, and campaign milestones.</li><li>Work with analytics and customer insights teams to measure campaign effectiveness and identify optimization opportunities.</li><li>Maintain brand standards and ensure consistency across marketing materials and activations.</li><li>Prepare updates and reports for internal stakeholders and leadership teams.</li><li>Identify opportunities to improve processes and leverage best practices across marketing initiatives.</li></ul>

<p><strong>Qualifications</strong></p><ul><li>Undergraduate degree in Marketing, Business, Commerce, Communications, or a related discipline.</li><li>3+ years of experience in brand marketing, retail marketing, advertising, merchandising, consumer packaged goods (CPG), or a related field.</li><li>Experience supporting and executing integrated marketing campaigns across multiple channels.</li><li>Strong project management and organizational skills with the ability to manage multiple priorities.</li><li>Proven ability to collaborate effectively with cross-functional teams and external partners.</li><li>Proficiency with Microsoft Office Suite, including Excel and PowerPoint.</li><li>Excellent communication and stakeholder management skills.</li><li>Bilingual English/French is considered an asset.</li><li>MBA or other advanced business education is considered an asset.</li></ul><p><strong>Why Apply?</strong></p><ul><li>12-month contract with a well-established retail organization.</li><li>Opportunity to contribute to high-visibility marketing campaigns and brand initiatives.</li><li>Collaborative, fast-paced environment with exposure to multiple areas of the business.</li><li>Hybrid work model with <strong>3 days onsite per week in Calgary, AB</strong>.</li></ul><p><br></p>

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